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Disruptive Innovation for Social Change (Spanish version)
Christensen, Clayton M.; Baumann, Heiner; Ruggles, Rudy; Sadtler, Thomas M.Article HBS-R0612EStrategyHow should executives think about corporate social responsibility? and Why is it that the billions of dollars invested in social sector institutions haven't begun to solve our basic problems? Both articles have smart, original things to say about how business leaders can make a real difference. A company that aligns its strategy with its CSR to invest in disruptive social sector innovations might change the world.Starting at €8.20
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What Are Business Models, and How Are They Built?, Module Note (Spanish version)
Christensen, Clayton M.; Johnson, Mark W.Case HBS-615S01Service and Operations ManagementStarting at €8.20
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Discovery Skill #3: Observing-How Watching Your Customers, Other Companies, and the World Around You Can Lead to Game-Changing Innovation
Dyer, Jeffrey H.; Gregersen, Hal B.; Christensen, Clayton M.Book Chapter HBS-8372BC-EKnowledge and CommunicationDelivery-driven leaders often become so consumed by the pressures of running an organization that they never pause to take a look at what's going on around them. But disruptive innovators like Ratan Tata, creator of the Nano car, whose journey of discovery is described in this chapter, are constantly on the lookout for jobs people need to get done and workarounds, or partial solutions, that can be the answers to everyday problems. In this chapter...Starting at €8.20
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Rekindling the Online Grocery Market (Spanish version)
McDonald, Rory; Christensen, Clayton M.; Yang, Robin; Hollingsworth, TyCase HBS-617S07StrategyMore than a decade after the high-profile failures of several early online grocers, grocery remains the largest single U.S. retail category and one of the few that has not yet migrated online. Amazon began testing its grocery-delivery service, AmazonFresh, in Seattle, in 2007; five years later, the company has made significant progress. The case traces the evolution of AmazonFresh's business model and describes the operating capabilities necessar...Starting at €8.20
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The Cause and the Cure (Spanish version)
Christensen, Clayton M.; Cook, Scott; Hall, TaddyArticle HBS-R0512DMarketingThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Ted Levitt used to tell his Harvard Business School students, "People don't want a quarter-inch drill--they want a quarter-inch hole." But 35 years later, marketers are still thinking in terms of products and ever-finer demographic segments. The structure of a mar...Starting at €8.20
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How Financial Tools Destroy Your Capacity to Do New Things (Spanish version)
Christensen, Clayton M.; Kaufman, Stephen P.; Shih, WillyArticle HBS-R0801FStrategyMost companies aren't half as innovative as their senior executives want them to be (or as their marketing claims suggest they are). What's stifling innovation? There are plenty of usual suspects, but the authors finger three financial tools as key accomplices. Discounted cash flow and net present value, as commonly used, underestimate the real returns and benefits of proceeding with an investment. Most executives compare the cash flows from inno...Starting at €8.20
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Continuous Casting Investments at USX Corp. (Spanish version)
Christensen, Clayton M.Case HBS-605S01StrategyFocuses on the difficulty established companies face when confronted with disruptive technological innovations. The power that their prior asset investments, their cost structures, and their customers have in constraining their investment and innovation decisions are clearly illustrated. Rewritten version of an earlier case.Starting at €8.20
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We've Got Rhythm! Medtronic Corp.'s Cardiac Pacemaker Business (Spanish version)
Christensen, Clayton M.Case HBS-605S03Service and Operations Managementclarifying strategy, aggregating project planning, accommodating the number of projects to match development capacity, and establishing a platform/derivative product architecture, and others. This case is useful in both MBA courses and executive programs.Starting at €8.20
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Gallardo's Goes to Mexico (Spanish Version)
Christensen, Clayton M.Case HBS-608S25MarketingLas teorías de la segmentación del mercado y la creación de marca en el capítulo 3, ¿Qué productos clientes quieren comprar? en la solución del innovador por Clayton Christensen y Michael Raynor sugieren que cuando los mercados del segmento empresas y marcas de construcción de manera que coincidan con la forma en que el cliente ve el mercado - clientes contratan productos para conseguir trabajos que se hacen - su tasa de éxito en el aumento de la...Starting at €8.20
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The DNA of Disruptive Innovators: The Five Discovery Skills That Enable Innovative Leaders to "Think Different"
Dyer, Jeffrey H.; Gregersen, Hal B.; Christensen, Clayton M.Book Chapter HBS-8369BC-EKnowledge and CommunicationHow do you become an innovator? Fortunately, innovators are not born-they're made. In this chapter, authors Jeff Dyer and Hal Gregersen team up with Clayton Christensen, author of the bestselling "The Innovator's Dilemma," to explore the common traits shared by all innovators and demonstrate that these are learned behaviors, not cognitive capabilities. They reveal that today's top thinkers-such as Apple's Steve Jobs-achieve success by actively en...Starting at €8.20