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Ghassan Nuqul and the Nuqul Group: Preserving a Father's Legacy
Wing, Christina R.; Cohen, Lauren H.; Thapar, AlpanaCase HBS-624030-EService and Operations ManagementThe Nuqul Group was established in 1952 by Elia Nuqul, a Palestinian refugee who fled his hometown in 1948 with his family to Jordan. He overcame many hardships in his initial years there, but subsequently started a trading business that grew to become one of Jordan's largest family businesses. Its flagship company, Fine Hygienic Holding (FHH), was a leader in hygienic paper products across the Middle East and North Africa. In March 2023, Ghassan...Starting at €8.20
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FIJI Water: Carbon Negative, Teaching Note
Toffel, Michael W.; Gino, FrancescaTeaching Note HBS-612051-EService and Operations ManagementTeaching Note for 611-049Starting at €0.00
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FIJI Water: Carbon Negative
Gino, Francesca; Toffel, Michael W.; van Sice, StephanieCase HBS-611049-EService and Operations ManagementSeeking to go beyond global best practices in reducing environmental impacts, FIJI Water, a premium artesian bottled water company in the United States, launched a Carbon-Negative campaign that would offset more greenhouse gas emissions than were released by the company's operations and products. The case examines the controversies surrounding this program as well as the program's impacts on the environment and FIJI Water's brand image. The compa...Starting at €8.20