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Amazon Go: Venturing into Traditional Retail
Wiboon Kittilaksanawong; Aurelia KarpCase IVEY-9B17M092-EEntrepreneurship, StrategyIn December 2016, Amazon.com, Inc. (Amazon), the largest online retailer, entered the offline retailing industry by launching its first Amazon Go store in Seattle. Previously, the company had entered the food, diaper, and housekeeping product manufacturing industries with its Amazon Elements brand. The company had not been profitable until 2001 and was still facing some financial difficulties, but it was named the fourth most valuable public comp...Starting at €8.20
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Baidu, Alibaba, and Tencent: The Three Kingdoms of the Chinese Internet
Zhu, Feng; Smith, AaronCase HBS-615039-EService and Operations ManagementThis note provides an overview of the Chinese Internet by describing its leading three companies: Baidu, Alibaba, and Tencent (BAT). While BAT had previously focused their respective businesses on distinct sectors of the online economy-Baidu for search, Alibaba for e-commerce, and Tencent for games and instant messaging-the proliferation of mobile devices in China introduced new territory to be conquered. By the end of 2014, BAT had each made a s...Starting at €8.20
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SF Express: From Delivery to E-Commerce
Zhu, Feng; Lane, DavidCase HBS-616003-EService and Operations ManagementShunfeng Express (SF), China's leading express delivery firm, in May 2014 opened the first 500 of several thousand Heike stores, which allowed consumers to buy and try out SF's own e-commerce offerings, in addition to other services. As an example of China's "online-to-offline" trend in e-commerce, Heike stores allowed SF to leverage its logistics and IT expertise to differentiate itself from its rivals in express delivery. As yet unclear was whe...Starting at €8.20
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SF Express: From Delivery to E-Commerce, Teaching Note
Zhu, FengTeaching Note HBS-616018-EService and Operations ManagementTeaching note for case 616003.Starting at €0.00
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ZBJ: Building a Global Outsourcing Platform for Knowledge Workers (B)
Zhu, Feng; Chen, Weiru; Sun, ShirleyCase HBS-618046-EInformation TechnologiesZBJ.com (ZBJ), an online platform that connects knowledge workers to small and medium-sized enterprises, is China's largest outsourcing platform. Founded by Mingyue Zhu in 2006, ZBJ had grown into a unicorn with 4,000 employees and a daily transaction volume of RMB15 million by 2017. During the company's 11-year history, ZBJ had launched ten transformation campaigns to overcome various challenges by changing its products, operations, and business...Starting at €5.74
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ZBJ: Building a Global Outsourcing Platform for Knowledge Workers (A) and (B), Teaching Note
Zhu, Feng; Vo, MargaretTeaching Note HBS-619048-EInformation TechnologiesThis is the teaching note for ZBJ: Building a Global Outsourcing Platform for Knowledge Workers (A) (618044) and (B) (618046).Starting at €0.00
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edaixi (eWash): Digital Transformation of Laundry Services (A) and (B), Teaching Note
Zhu, FengTeaching Note HBS-620087-EService and Operations ManagementTeaching note for cases 617034 and 617038.Starting at €0.00
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Apple Pay and Mobile Payments in Australia (A) and (B), Teaching Note
Zhu, FengTeaching Note HBS-620098-EService and Operations ManagementTeaching note for cases 619010 and 619011.Starting at €0.00
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Ant Group (D)
Zhu, Feng; Palepu, Krishna G.; Herman, Kerry; Ma, Susie L.Case HBS-621089-EStrategyThe (D) case updates the case series from the time of Ant's planned IPO, and the Chinese government's regulatory shifts.Starting at €5.74
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TSG Hoffenheim: Football in the Age of Analytics
Zhu, Feng; Lakhani, Karim R.; Schmidt, Sascha L.; Herman, KerryCase HBS-616010-EService and Operations ManagementIn 2015, Dietmar Hopp, owner of Germany's Bundesliga football team TSG Hoffenheim and co-founder of the global enterprise software company SAP, was considering how to ensure long-term sustainability and competitiveness for TSG Hoffenheim. While historically a small team from bottom rungs of the league, TSG Hoffenheim, with revenues of 60 million to 70 million, reached the top division of the Bundesliga in the 2008-2009 season thanks to a de...Starting at €8.20