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Shandong Moris Chemical Co. Ltd. : A Hidden Champion in the Brine Chemical Industry
Liang (Lucas) WangCase IVEY-9B20M117-EEntrepreneurship, StrategyIn June 2019, the founder and chairman of Shandong Moris Chemical Co. Ltd. (Moris), a leading chemical production group, had to decide whether Moris should diversify into an unrelated industry. Moris’s main business had been the production and processingStarting at €8.20