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Traeger Pellet Grills: Cooking up the Competition
Simon Greathead; Mark Kosiba; Jonathan RichardsCase IVEY-9B20D010-EEntrepreneurship, Service and Operations Management, StrategyIn spring 2018, the chief supply chain officer of Traeger Pellet Grills, LLC, based in Salt Lake City, Utah, United States, was visiting a supplier in in Changzhou, China. He was meeting with the supplier the next day but had not fully decided how to manaStarting at €8.20