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Amul's IT-Enabled Service Delivery to Dairy Farmers - Teaching Note
Harekrishna Misra; S. R. AsokanTeaching Note IVEY-8B16E020-EInformation TechnologiesTeaching Note for product 9B16E020.Starting at €0.00
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Aviron Interactive Inc.: Bootstrapping a Gamification Fitness Startup
Derrick Neufeld; Ning Su; Ken Mark; Vy Hoang; Michael LaPalme; Angela VavitsasCase IVEY-9B19E003-EEntrepreneurship, Information Technologies, StrategyIn 2016, Toronto entrepreneur Andy Hoang was working to launch a new business, Aviron Interactive Inc., a developer and marketer of interactive rowing machines that would use gamification to allow users to work out with others through a virtual connection and an innovative, remotely-activated resistance adjustor. Hoang wanted to create the new business by wrapping an outsourced services model around a central core that included the key business i...Starting at €8.20
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Amul's IT-Enabled Service Delivery to Dairy Farmers
Harekrishna Misra; S. R. AsokanCase IVEY-9B16E020-EInformation Technologies, StrategyKaira District Co-operative Milk Producers’ Union Limited (Kaira Union), a member union of the popular dairy brand Amul, was using information technology (IT)-enabled services to benefit individual dairy farmers with very small herd sizes in India. The technical inputs, such as veterinary services, were provided through veterinary centres located near clusters of villages. To improve service delivery, better manage inventory, deploy veterinarians...Starting at €8.20