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Domino’s Pizza Japan: Fortressing or Market Expansion? - Teaching Note
Paul W. Beamish; Colette Southam; Alex BeamishTeaching Note IVEY-8B21M028-EMarketing, StrategyTeaching note for product 9B21M028.Starting at €0.00
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Domino’s Pizza Japan: Fortressing or Market Expansion? (Spanish version)
Paul W. Beamish; Colette Southam; Alex BeamishCase IVEY-W29925Entrepreneurship, MarketingIn late 2018, the chief executive officer and president of Domino's Pizza Japan Inc. was convinced that a substantial expansion in the Japanese market was needed and feasible for continued growth. His company had already grown to nearly 550 stores across Japan, which was over double the number only five years earlier. The company had numerous opportunities to grow further, including opening new markets; opening stores closer to the company's cust...Starting at €8.20
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Pintura Corporation: The Lena Launch Decision, Teaching Note
Quelch, John A.; Hartman, Katherine B.Teaching Note HBS-917524-EMarketingTeaching note for case 917523.Starting at €0.00
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Whiskey and Cheddar: Ingredient Branding at the Caesan Cheese Cooperative, Teaching Note
Quelch, John A.; Hartman, Katherine B.Teaching Note HBS-919522-EMarketingTeaching note for case 919521.Starting at €0.00
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Promoting Land and Nature Jerky, Teaching Note
Quelch, John A.; Hartman, Katherine B.Teaching Note HBS-920564-EMarketingTeaching note for case 920563.Starting at €0.00
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Domino’s Pizza Japan: Fortressing or Market Expansion?
Paul W. Beamish; Colette Southam; Alex BeamishCase IVEY-9B21M028-EMarketing, StrategyIn late 2018, the chief executive officer and president of Domino's Pizza Japan Inc. was convinced that a substantial expansion in the Japanese market was needed and feasible for continued growth. His company had already grown to nearly 550 stores across Japan, which was over double the number only five years earlier. The company had numerous opportunities to grow further, including opening new markets; opening stores closer to the company's cust...Starting at €8.20
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The Lena Launch Decision (Spanish version)
Quelch, John A.; Hartman, Katherine B.Case HBS-918S12MarketingA maker of paints and product coatings is considering introducing a new high-performance, environmentally-friendly hardwood coating called Lena. To proceed with the next phase of development, Pintura's VP of new product development must present a convincing analysis of the product's feasibility-along with a proposed marketing program. The VP must consider the relationship of the proposed product to the rest of the Industrial Finishes Group's prod...Starting at €8.20
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Mattel and the Toy Recalls (B)
Hari Bapuji; Paul W. BeamishCase IVEY-9B08M011-EMarketing, Service and Operations Management, StrategyThis case, which outlines the product recall, is a supplement to Mattel and the Toy Recalls (A).Starting at €5.74
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Mixue: The Asian Tea Industry's Wolf in Sheep's Clothing - Teaching Note
Paul W. Beamish; Julia Hou; Ann KamauTeaching Note IVEY-W34033-EDecision Analysis, MarketingTeaching note for product W34032.Starting at €0.00
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Cepuros Foods Malaysia: Finding the Secret Sauce for Growth, Teaching Note
Quelch, John A.; Hartman, Katherine B.Teaching Note HBS-919514-EMarketingTeaching note for case 919513.Starting at €0.00