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Enterprise Resource Planning, Technology Note (Spanish Version)
Austin, Robert D.; Escalle, Cedric X.; Cotteleer, MarkCase HBS-602S25Service and Operations ManagementIntroduce los conceptos y las cuestiones relacionadas con la tecnología Enterprise Resource Planning (ERP). Comienza con un ejemplo estilizado de ERP en acción. Se proporciona aa breve historia de la industria de ERP, con referencia a los grandes eventos y jugadores. ejemplos de casos adicionales de implementaciones exitosas y no exitosas se ofrecen para mejorar la comprensión de los estudiantes de la ERP puede tener impacto sobre la organización...Starting at €8.20
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Tektronix, Inc.: Global ERP Implementation (Spanish Version)
Austin, Robert D.; Nolan, Richard L.; Westerman, George; Cotteleer, MarkCase HBS-608S10Service and Operations ManagementExámenes de la aplicación de una solución de planificación de recursos empresariales (ERP) en los tres de sus divisiones de negocio globales de Tektronix. Este caso cuenta la historia de tres implementaciones, cada uno con su propio carácter y requisitos. gestores de Tektronix necesarios para sincronizar los requerimientos de cada división con la necesidad general de la compañía para estandarizar las prácticas comerciales y su deseo de adherirse ...Starting at €8.20
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If This Is a Service Economy, Why Am I Still on Hold: An Introduction to the Four Fundamental Principles of Service Excellence
Frei, Frances X.; Morriss, AnneBook Chapter HBS-8921BC-EService and Operations ManagementMost companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance--for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the relationship. In "Uncommon Service," from which this chapter was taken, Frances Frei and Anne Morriss show how, in a volatile economy where the old rules of strategic advantage no longer...Starting at €8.20
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Now Multiply It All by Culture: Service Excellence as a Product of Organizational Design and Culture
Frei, Frances X.; Morriss, AnneBook Chapter HBS-8930BC-EService and Operations ManagementMost companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance--for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the relationship. In "Uncommon Service," from which this chapter was taken, Frances Frei and Anne Morriss show how, in a volatile economy where the old rules of strategic advantage no longer...Starting at €8.20
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Bang & Olufsen: la innnovación impulsada por el diseño
Beyersdorfer, Daniela; Austin, Robert D.Case HBS-117S02Service and Operations ManagementUna empresa de éxito, reconocido mundialmente por el exquisito diseño de los productos electrónicos de consumo, se esfuerza por integrar mejor diseño de software en sus procesos de diseño de productos físicos tradicionales para satisfacer las demandas de un mundo post-iPod. Detalla el proceso de Bang & Olufsen "impulsada por el diseño de la innovación", que funciona de manera muy diferente que en los procesos de desarrollo de productos de muchas ...Starting at €8.20
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Denial of Service Attack (Spanish version)
Austin, Robert D.; Leibrock, Larry; Murray, AlanCase HBS-603S06Service and Operations ManagementDescribes a new CIO trying to manage a denial of service (DOS) attack against his e-retailing business. The attack and its aftermath provide students an opportunity to discuss the business issues that are interwoven with computer security issues.Starting at €8.20
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Supply Chain Strategy (Spanish version)
Austin, Robert D.Case HBS-603S19Service and Operations ManagementDescribes Ford's examination of its supply chain to evaluate whether the company should "virtually integrate" on the Dell Computers model.Starting at €8.20
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e-Types A/S, Teaching Note
Austin, Robert D.Teaching Note HBS-609108-EService and Operations ManagementTeaching Note for [606118].Starting at €0.00
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Ford Motor Co.: Supply Chain Strategy
Austin, Robert D.Case HBS-699198-EService and Operations ManagementDescribes Ford's examination of its supply chain to evaluate whether the company should "virtually integrate" on the Dell Computers model.Starting at €8.20
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Truth Number 3: It's Not Your Employees' Fault--How to Design a Customer Service Model That Doesn't Depend on Heroes
Frei, Frances X.; Morriss, AnneBook Chapter HBS-8924BC-EService and Operations ManagementMost companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance--for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the relationship. In "Uncommon Service," from which this chapter was taken, Frances Frei and Anne Morriss show how, in a volatile economy where the old rules of strategic advantage no longer...Starting at €8.20