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Buy Online, Pickup in Store: Vice President of Store Operations Supplement
Moreno, Antonio; Gallino, Santiago; Klopfenstein, AmyCase HBS-621105-EService and Operations ManagementIn April 2019, Sylvia VP of Store Operations Axley Vega must review an analysis of her department's sales data to determine the impact of the company's Buy Online, Pickup in Store (BOPS) program. BOPS implementation created significant problems for the stStarting at €8.20
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Buy Online, Pickup in Store: Evaluating an Omnichannel Intervention in Retail
Moreno, Antonio; Gallino, Santiago; Klopfenstein, AmyCase HBS-621103-EService and Operations ManagementIn October 2018, fashion, wellness, and beauty retailer Sylvarella implemented a Buy Online, Pickup in Store (BOPS) program in an attempt to counteract a sales decline. While BOPS had the potential to meet customer expectations for a seamless order and fuStarting at €8.20
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Buy Online, Pickup in Store: Vice President of E-Commerce Supplement
Moreno, Antonio; Gallino, Santiago; Klopfenstein, AmyCase HBS-621106-EService and Operations ManagementIn April 2019, Sylvarella VP of E-Commerce Charla Limont must review an analysis of her department's sales data to determine the impact of the company's Buy Online, Pickup in Store (BOPS) program. The program implementation created significant problems foStarting at €8.20
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Cambridge NanoTech
Yang, Woodward; Kiron, DavidCase HBS-610083-EService and Operations ManagementCambridge NanoTech (CNT) is an interesting example of how a successful university research project was used to build a small scale business which designs and manufactures research equipment for a new class of chemical reactions called Atomic Layer Deposition (ALD). CNT's business model is particularly interesting since the university researchers/founders developed a product that was specifically meant to serve other university researchers rather ...Starting at €8.20
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Cambridge NanoTech, Teaching Note
Yang, WoodwardTeaching Note HBS-612053-EService and Operations ManagementTeaching Note for 610-083.Starting at €0.00
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Cambridge NanoTech (Spanish Version)
Yang, Woodward; Kiron, DavidCase HBS-618S03Service and Operations ManagementNanotecnología Cambridge (CNT) es un ejemplo interesante de cómo se utilizó un proyecto de investigación universitaria con éxito para construir un negocio a pequeña escala que diseña y fabrica equipos de investigación para una nueva clase de reacciones químicas llamada capa de deposición atómica (ALD). El modelo comercial de CNT es particularmente interesante ya que los investigadores universitarios / fundadores desarrollaron un producto que esta...Starting at €8.20
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Retailers Are Squandering Their Most Potent Weapons
Fisher, Marshall; Gallino, Santiago; Netessine, SergueiArticle HBS-R1901D-EService and Operations ManagementAs they fight for survival in the era of online shopping, brick-and-mortar retailers are cutting costs by slashing head count and budgets for training. But that erodes their biggest edge over e-tailers: a live person customers can talk to face-to-face. For every dollar a retailer saves on staffing, it may be losing several dollars in revenues and gross profits if customers leave stores empty-handed because they can't find a knowledgeable salesper...Starting at €8.20
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Buy Online, Pickup in Store: CEO Supplement
Moreno, Antonio; Gallino, Santiago; Klopfenstein, AmyCase HBS-621104-EService and Operations ManagementIn April 2019, Sylvarella CEO Sylvia Coparella must assess the impact of the company's Buy Online, Pickup in Store (BOPS) program on her company's overall sales. To do so, she must review analyses of both e-commerce and brick-and-mortar sales data and comStarting at €8.20