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Saving Griffin
Grushka-Cockayne, Yael; Cowan, Alex; Turse, JasonCase DARDEN-OM-1717-EService and Operations ManagementThis case is designed to introduce general management students to applied digital transformation at the program level. The Griffin program is a midsized but high-stakes program in the US Special Operations Command focused on intelligence gathering and analytics. This case describes how the team and its lead used agile to refocus the program, working to drive valuable outcomes for stakeholders.Starting at €8.20
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Growth Hacking Online Education
Grushka-Cockayne, Yael; Cowan, AlexCase DARDEN-OM-1719-EService and Operations ManagementThis case explores the work of a Darden faculty member, Alex Cowan, to assess the demand for a public version of the software development course he taught at Darden. It was no secret that with the technology sector surging, general management jobs in tech were both a growing category and exciting career trajectory. However, managers in the sector tended to work in small, interdisciplinary agile teams. Creative confidence in going from idea to des...Starting at €8.20
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Iloof: Expanding from Online to Offline Channels
Yi Liao; Jing Chen; Hubert Pun; Jun LiCase IVEY-9B20D014-EEntrepreneurship, Service and Operations Management, StrategyIloof Technology Co. Ltd. was a Chinese start-up high-technology company at the forefront of the smart water bottle market, one of the newest sectors in the reusable water bottle industry. Smart bottles or cups, also known as interactive water bottles, were technologically advanced devices that had wireless communication capabilities to connect with electronic devices, such as smart phones. They also helped record and optimize the user’s water in...Starting at €8.20
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General Motors: Supplier Selection for Innovation
Tingting Yan; Hubert Pun; Melissa Srock; James Preslar; Kate Plegue; Jilianna MeldrumCase IVEY-9B17D006-EService and Operations Management, StrategyIn February 2017, a purchasing manager for General Motors Company (GM) needed to come up with a sourcing proposal to source e-boost modules, which were required to support the enhanced 2020 Chevrolet Bolt Electric Vehicle and the new 2020 Chevrolet Bolt AStarting at €8.20
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Yangtzekiang Garment Group Company: Challenges and Opportunities in Transformation- Teaching Note
Jianping Liang; Hubert Pun; Jing ChenTeaching Note IVEY-8B18D001-EService and Operations ManagementTeaching note for product 9B18D001.Starting at €0.00
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Continuous Design Using Hypothesis-Driven Development
Cowan, AlexTechnical Note DARDEN-OM-1740-EService and Operations ManagementThis technical note introduces readers to two important concepts involving design in the digital sphere: continuous design and hypothesis-driven design (HDD). Continuous design applies the proposition that rather than doing a large amount of design and research up front, a team is better off building smaller, specific items, testing them with users, and iteratively changing the design based on what it learns. HDD operates from the foundation that...Starting at €8.20
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Facilitating Digital Development with Agile User Stories
Cowan, AlexTechnical Note DARDEN-OM-1739-EService and Operations ManagementImplicitly or explicitly, product-development teams in digital spaces will go through a process of gathering and employing data to help them create and iterate upon a user experience that invites high engagement. An important part of gathering this data is having actual users test the product, but in order to learn what testable criteria constitute successful user behaviors, managers and teams can employ user stories, testable micronarratives abo...Starting at €8.20
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General Motors: Supplier Selection for Innovation - Teaching Note
Tingting Yan; Hubert Pun; Melissa Srock; James Preslar; Kate Plegue; Jilianna MeldrumTeaching Note IVEY-8B17D006-EService and Operations Management, StrategyTeaching note for product 9B17D006.Starting at €0.00
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Iloof: Expanding from Online to Offline Channels - Teaching Note
Yi Liao; Jun Li; Jing Chen; Hubert PunTeaching Note IVEY-8B20D014-EService and Operations ManagementTeaching note for product 9B20D014.Starting at €0.00
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General Motors: Full-Size Truck Seat Supply Chain - Teaching Note
Hubert Pun; Tingting Yan; Lori Sisk; Hamid ElahiTeaching Note IVEY-W28587-EService and Operations ManagementTeaching note for product W28585.Starting at €0.00