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Do the Tacos Really Matter
Ibarra Garza, Alberto; Canela Campos, Miguel ÁngelCase IPADE-AD 17 eC 01-EDecision AnalysisCasa Lugones is a family company, running a dozen tacos restaurants in Mexico City and Monterrey. The family plans to expand their business to the New York City area. They wonder about what may be relevant for the customers there. For knowing that, they hStarting at €8.20
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BEMBI: A Modern Indian Culinary Experience (B): Growth Options in Difficult Times
Borwankar, Anjaney; Heukamp, FranzCase ASN-45-EDecision Analysis, Economics, EntrepreneurshipThis case describes the situation following the opening of the BEMBI restaurant, described in the A-case. (ASN-44-E). Different ways to expand are described along with the difficult external economic environment that puts stress on the team of founders.Starting at €5.74
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BEMBI: A Modern Indian Culinary Experience (A)
Borwankar, Anjaney; Heukamp, FranzCase ASN-44-EDecision Analysis, Economics, EntrepreneurshipThe case narrates the opening of an Indian restaurant in Barcelona. One of the key players is Indian and has done his MBA in Barcelona. Other members of the team are from India with experience in the restaurant business in London and Hungary. The case deals with all the typical issues of setting up a new restaurant such as location, pricing, ambience etc. In addition, it opens up to a cross-cultural discussion as Indian food and traditions have t...Starting at €8.20
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Beer Industry Market Share
Ibarra Garza, AlbertoCase IPADE-AD 20 eC 13-EDecision AnalysisRecently, the beer industry has been characterized by having many mergers and acquisitions. Hence, a few large firms now dominate the global beer market. Consequently, you are required to develop a data-driven visualization with the purpose of showing how the merger of SABMiller and Molson Coors in 2008 impacted the industry’s market concentration.Starting at €8.20