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Roser Construcciones Metálicas, S.A.
Nueno, Pedro; Pallàs C.Case E-20EntrepreneurshipLa empresa Roser Construcciones Metálicas liderada por Jaume Roser, emprendedor con gran sentido de la estética, decide afianzarse en el mercado sudamericano con su gama de productos higiénco-sanitarios pra la industria alimentaria. Roser prevé un aumento de la demanda en estos países sudamerianos donde todavía no existe una reglamentación sobre condiciones higiénicas.Starting at €8.20
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Envases de Plástico, S.A. (B)
Nueno, Pedro; Pallàs C.Case E-17-EEntrepreneurshipStarting at €5.74
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Ten Thousand Villages of Cincinnati: The First Year and Beyond
Mary Conway Dato-onCase IVEY-9B10A008-EEntrepreneurship, MarketingTen Thousand Villages (TTV) is a nonprofit fair trade retail organization with a store located in Cincinnati, Ohio. During the store's opening and first two years of operations (2002-2004), Karen, the chair of the board of directors, and Cheryl, the store manager, struggle to develop a customer-focused plan to ensure sales increases for their unique operation. Marketing issues ranging from store location selection to inventory selection and promo...Starting at €8.20
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Germans Boada, S.A.
Nueno, Pedro; Pallàs C.Case E-18EntrepreneurshipDesde la llegada de Josep Torrents a Germans Boada como director general, la empresa ha crecido y se ha afianzado en el mercado de materiales para la construcción. Germans Boada es líder en cortadores manuales profesionales para cerámica y ha desarrollado su gama para responder a cualquier situación en las tareas de colocación de cerámicas. En 1998, Germans Boada se encuentra amenazada porque sus mercados tradicionales están siendo invadidos por ...Starting at €8.20
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Vietnam Handicraft Initiative: Moving Toward Sustainable Operations
Sarah Easter; Mary Conway Dato-onCase IVEY-9B12M089-EEntrepreneurship, StrategyA recent MBA graduate has just received a one-year business assignment as a business development and marketing advisor to work with the Vietnam Handicraft Initiative (VHI), a vocational training and employment center for people with disabilities, located in Central Vietnam. Her job is to assist the VHI to increase its productivity, become sustainable and strengthen the capacity of the organization through improved business and marketing plans. Wi...Starting at €8.20
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Jane's Short & Sweet: Purpose, People, and Profit
Kelly Ann Irvin; Mary Conway Dato-onCase IVEY-9B16A030-EEntrepreneurship, MarketingIn 2015, jane’s short & sweet, a United States-based for-profit business, regularly dedicated 25 per cent of its revenue to charities supporting its mission of improving the education and healthcare of marginalized women. The company also engaged in some environmental practices with respect to its use of resources. jane's short & sweet’s owner understood that she would have to make some trade-offs between people and profit while still attempting ...Starting at €8.20
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REED: Developing an Entrepreneurial Solution for Adults with Autism
Mary Conway Dato-on; Allie WilkersonCase IVEY-9B18M161-EEntrepreneurship, StrategyIn early 2017, Jill Nadison, the chief executive officer (CEO) of the REED Foundation for Autism (REED Foundation) and executive director of REED Academy in New Jersey, was faced with the difficult decision of selecting among three alternatives to support the academy’s next venture, REED Next. REED Academy, a non-profit school for children with autism, provided innovative, highly individualized education based on principles of applied behaviour a...Starting at €8.20
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Grifería Tres
Nueno, Pedro; Pallàs C.Case E-21EntrepreneurshipLos hermanos Tres, propietarios de Grifería Tres, acuerdan en el último Consejo de Administración ambiciosos objetivos. Quieren hacer de su grifería ecológica su producto estrella y que las ventas aumenten un 20% durante el próximo año. Paralelamente tienen que empezar a resolver el relevo generacional y luchar contra una fuerte competencia nacional e internacional.Starting at €8.20
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Envases de Plástico, S.A. (A)
Nueno, Pedro; Pallàs C.Case E-16EntrepreneurshipDos jóvenes emprendedores han creado una empresa para fabricar envases de plástico. El crecimiento de la compañía aconseja la entrada de una empresa de venture capital y los emprendedores se enfrentan a este dilema.Starting at €8.20
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Envases de Plástico, S.A. (B)
Nueno, Pedro; Pallàs C.Case E-17EntrepreneurshipTras una serie de vaivenes, la nueva empresa EdP, creada por dos jóvenes emprendedorees, encuentra su estrategia y su fuente de desarrollo. En ese momento se plantea la posibilidad de fusionar la compañía con otra de mayor dimensión o quizás de venderla.Starting at €5.74