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Presans: Building Business Models for Innovation Intermediaries
Wim Vanhaverbeke; Oana-Maria PopCase IVEY-W27510-EEntrepreneurship, StrategyPresans was founded in Paris, France in 2008 as an an open innovation intermediary, often referred to as an “innomediary.” Using a specific business model that combined open innovation services with state-of-the-art data-mining technology, Presans leveraged a network of over six million experts worldwide to solve problems for its corporate clients. In February 2017, the chief executive officer of Presans had to make some strategic decisions. Base...Starting at €8.20
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Quilts of Denmark: Managing Open Innovation
Wim VanhaverbekeCase IVEY-9B16M213-EEntrepreneurship, StrategyQuilts of Denmark was a Danish start-up company founded in 2000 with the goal of producing high-quality, functional quilts and pillows that contributed to healthy sleep. The company’s open innovation with a space agency and technology company resulted in an “intelligent” quilt that regulated body heat, providing users with an elusive but much-desired experience: a good night’s sleep. Selling a premium product in a commodity market was a challenge...Starting at €8.20
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Jaga: Managing Creativity and Open Innovation (B)
Wim VanhaverbekeCase IVEY-9B18M120-EEntrepreneurship, StrategyJaga suffered negative economic effects from the 2008 financial crisis. As the crisis persisted in 2011, management planned to substantially reduce the number of employees, but the founder instead chose to fire half of the management team and reorganize the company. Although this decision was considered counterintuitive, it was perfectly aligned with the philosophy of this creative company.Starting at €5.74
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B Corporation: A New Sustainable Business Model
Meier, Mark; Larson, AndreaTechnical Note DARDEN-ENT-0155-EEntrepreneurshipThis note provides background on a new certification process for B Corporations that enables companies to assess, compare, and protect the sustainability practices they integrate into corporate strategy. B Corporation status explicitly acknowledges stakeholder strategies and helps companies preserve triple bottom line accountability when and if they are sold/acquired.Starting at €8.20
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REI: Sustainability Strategy and Innovation in the Outdoor Gear and Apparel Industry
Larson, Andrea; Meier, MarkCase DARDEN-ENT-0162-EEntrepreneurshipMany companies view financial variables independently from ecological and social variables. Is it possible to hold one's organization equally accountable for financial performance and social responsibility? This field-based case is suitable for MBA and undergraduate courses or modules in sustainability and innovation, ethics, and corporate social responsibility. For REI, an outdoor gear and apparel manufacturer, the challenge lies in how to expan...Starting at €8.20
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Jaga: Managing Creativity and Open Innovation (A)
Wim VanhaverbekeCase IVEY-9B18M119-EEntrepreneurship, StrategyIn 2007, the owner and director of marketing and research and development at Jaga was preparing for a meeting. The purpose of the meeting was to discuss the future of the Belgian company’s Uchronia project (an online community and playground for creativity and product development). Over the previous 15 years, Jaga had transformed from a production-based radiator company to a highly innovative organization with a focus on the premium market. The o...Starting at €8.20
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Curana: Managing Open Innovation for Growth in SMEs (A)
Wim VanhaverbekeCase IVEY-9B17M139-EEntrepreneurship, StrategyCurana BVBA was a small family-owned company in Belgium. In the 1990s, it was producing mudguards and fenders as an original equipment manufacturer for the European bicycle industry. As Curana BVBA faced increasing competition in 2009, it needed to make a strategic turnaround. The company focused on the top segments of the market and introduced innovative and design-based bicycle accessories. The company didn't have the competency to develop thes...Starting at €8.20
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Greenyard Frozen: Developing Cauliflower Rice as an Open Innovation Project for Sustainability
Wim VanhaverbekeCase IVEY-9B20M061-EEntrepreneurship, StrategyOn March 14, 2019, the convenience business unit manager of Greenyard Frozen was in his Roeselare, Belgium office preparing for a management meeting that would discuss current challenges facing the company. Greenyard Frozen had to decide on the market positioning of its cauliflower rice and how to promote the new product. The project, which was a great example of co-operation in the value chain and of open innovation for sustainability, had resul...Starting at €8.20
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Climate Change
Larson, Andrea; Meier, MarkTechnical Note DARDEN-ENT-0157-EEntrepreneurshipThe scientific consensus on climate change's origins in human activities has begun to influence international law and corporate policies. Suitable for MBA and undergraduate students, this technical note is a compilation that replaces a three-part series of the same name (UVA-ENT-0036, -0037, and -0038) International concern over global climate change began in the late 20th century, when scientists saw a correlation among increasing atmospheric co...Starting at €8.20
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Project FROG: Sustainability and Innovation in Building Design
Larson, Andrea; Meier, MarkCase DARDEN-ENT-0158-EEntrepreneurshipA sustainable-building manufacturer is transitioning from startup to the next phase of growth just as the 2008–09 economic recession brought virtually all U.S. building construction to a halt. Suitable for MBA and undergraduate students in such courses on sustainability, branding, marketing strategy, the case presents a broad range of issues. Market conditions forced the company to rethink strategy, conserve cash, and further refine its product a...Starting at €8.20