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To Catch a Vandal: A Power & Influence Exercise
Cuddy, Amy J.C.; Gunatilake, Ruwan; Hodges, MeredithCase HBS-911013-ELeadership and People ManagementThis exercise is based on the popular group game "Mafia" and is designed to give students a broad introduction to multiple theories of influence and to challenge their instincts about which techniques are the most powerful and how they may be employed. In this version, two section-mates have been linked to the vandalizing of school property. Students are secretly assigned to different roles (e.g., Moderator, Vandals, Leadership and Values Represe...Starting at €8.20
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OPOWER: Increasing Energy Efficiency through Normative Influence (A)
Cuddy, Amy J.C.; Doherty, Kyle T.; Bos, Maarten W.Case HBS-911016-ELeadership and People ManagementThe case profiles OPOWER, an energy efficiency software company that applies Cialdini's principles of social influence to successfully encourage consumers to reduce their energy usage. OPOWER was co-founded in 2008 by two young Harvard graduates, Dan Yates and Alex Laskey, who were inspired by Robert Cialdini's behavioral science research showing that people's normative beliefs - and messaging tailored to those beliefs - had a powerful and measur...Starting at €8.20
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OPOWER: Increasing Energy Efficiency through Normative Influence (B)
Bos, Maarten W.; Cuddy, Amy J.C.; Doherty, Kyle T.Case HBS-911061-ELeadership and People ManagementThe case profiles OPOWER, an energy efficiency software company that applies Cialdini's principles of social influence to successfully encourage consumers to reduce their energy usage. OPOWER was co-founded in 2008 by two young Harvard graduates, Dan Yates and Alex Laskey, who were inspired by Robert Cialdini's behavioral science research showing that people's normative beliefs - and messaging tailored to those beliefs - had a powerful and measur...Starting at €5.74
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Congressional Candidate Dan Silver and KNP Communications, Teaching Note
Cuddy, Amy J.C.; Sharma, NithyasriTeaching Note HBS-911062-ELeadership and People ManagementTeaching Note for 910013.Starting at €0.00
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To Catch a Vandal: A Power & Influence Exercise, Teaching Note
Cuddy, Amy J.C.; Hodges, Meredith; Gunatilake, RuwanTeaching Note HBS-911063-ELeadership and People ManagementTeaching Note for 911013.Starting at €0.00
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Street Child Europe: Growing a Charity
Joerg Dietz; Anna ZampaCase IVEY-9B19C029-EEntrepreneurship, Leadership and People Management, StrategyAt the end of March 2018, the director of the Barcelona office of Street Child, a charity organization with headquarters in the United Kingdom, was looking back at the changes he had introduced in 2017. The Barcelona office was responsible for growing StrStarting at €8.20
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OPOWER: Increasing Energy Efficiency through Normative Influence (B) (Spanish Version)
Bos, Maarten W.; Cuddy, Amy J.C.; Doherty, Kyle T.Case HBS-912S07Leadership and People ManagementEl Opower perfiles de casos, una compañía de software de eficiencia energética que aplica los principios de la influencia social de Cialdini para fomentar con éxito los consumidores a reducir su consumo de energía. Opower fue co-fundada en 2008 por dos jóvenes graduados de Harvard, Dan Yates y Alex Laskey, que se inspiraron en la investigación en ciencias del comportamiento de Robert Cialdini mostrando las creencias normativas es que la gente - y...Starting at €5.74
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Kenexa
Joerg Dietz; Chetan JoshiCase IVEY-9B07C004-ELeadership and People ManagementThis case describes the measurement and evaluation of high performance principles of people management in a retail bank by a consulting company. This case serves as a platform for students to deliberate on what is involved in an organization's quest to achieve competitive success through its workforce. A unique strength of the case is that students are asked to quantitatively test their arguments with data provided in an Excel spreadsheet that ac...Starting at €8.20
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Medical Equipment Inc. in Saudi Arabia
Joerg Dietz; Ankur Grover; Laura GuerreroCase IVEY-9B07C042-ELeadership and People Management, Marketing, StrategyA recently hired U.S.-trained sales account manager at Medical Equipment Inc. (Medical Equipment) returned to his office after meeting with the head of the cardiology department at a specialist hospital and research center in Jeddah, Saudi Arabia. He had worked very hard to secure his first sale of US$725,000 for healthcare equipment, but was disheartened when the head of cardiology told him that the hospital's purchasing director intended to giv...Starting at €8.20
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Will Working Mothers Take Your Company to Court
Williams, Joan C.; Cuddy, Amy J.C.Article HBS-R1209G-ELeadership and People ManagementMost managers know better than to blurt out, "This is no job for a woman." Yet many are surprisingly open about their bias against mothers and other caregivers. This type of discrimination takes the form of comments like "Don't you feel bad leaving your kids at home?"; assumptions about mothers' lack of commitment to work or inability to handle a tougher load; and blatant differences in salary and promotional opportunities. Such behavior can get ...Starting at €8.20