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DHL Internacional España (A)
de Benito C.; Martí, Carlos; Gómez, SandalioCase DPO-19Leadership and People ManagementLa multinacional DHL Worldwide Express, una de las tres empresas de transporte urgente internacional de documentos y mercancías más importantes del mundo, establece en su plan estratégico para la región de Europa dos proyectos de centralización de servicios de soporte a negocio para mejorar la eficiencia y el servicio. Por un lado, los sistemas de información, operaciones y desarrollo de aplicaciones de las filiales europeas centralizados en Lond...Starting at €8.20
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Saint Gobain Montblanc (B)
Martí, Carlos; Gómez, SandalioCase DPO-27-ELeadership and People ManagementThe Saint-Gobain group set up a new factory in the Tarragona town of Montblanc. A working committee created for this purpose must design the new factory's strategy, structure, productive and organizational processes and human resources policies. The case focuses on the design of the model that the human resources policies will be based on.Starting at €5.74
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Expansión. Macro redacción multimedia: el proceso de cambio de las redacciones informativas
Martí, Carlos; Gómez, SandalioCase DPO-42Leadership and People ManagementLa industria periodística se encuentra en plena exploración de las posibilidades que ofrece el desarrollo de las nuevas tecnologías y la convergencia de medios. Recoletos, uno de los grupos de comunicación más importantes del país al cual pertenece el diario económico líder Expansión, inicia un proceso de integración de los cuatro medios que componen el área de información económica (Expansión TV, Actualidad Económica, Expansion.com y el diario E...Starting at €8.20
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Cables de Comunicaciones S.L. (B)
Martí, Carlos; Gómez, SandalioCase DPO-2Leadership and People ManagementLa empresa Cables de Comunicaciones, puntera en la industria de las telecomunicaciones, atraviesa dos años de malos resultados, durante los cuales cambia dos veces de propietarios. En este período de crisis, el director general debe afrontar problemas internos de organización, de cambios de personas y de falta de colaboración entre los departamentos. El proceso de toma de decisiones es muy lento, el estilo de dirección de los directivos es hetero...Starting at €5.74
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Allianz (B)
Martí, Carlos; Gómez, SandalioCase DP-151Leadership and People ManagementMaterial complementario del caso DP-150 Allianz (A).Starting at €5.74
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"Powering Down" Leadership in the U.S. Army
Weinberger, DavidArticle HBS-W1011B-ELeadership and People ManagementAccording to long-held U.S. Army tradition, leadership is based on a rigid hierarchy. Are you a young officer not sure what to do? Look one level up. But in modern warfare, particularly in Iraq and Afghanistan, teams of soldiers are distributed across-and embedded in-an entire population. This has sparked a movement toward leadership training that encompasses not only the skills of single individuals, but the effectiveness of the teams they lead....Starting at €8.20
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Authenticity: Is It Real or Is It Marketing? (HBR Case Study and Commentary)
Weinberger, DavidArticle HBS-R0803A-ELeadership and People ManagementMarty Echt, the new head of marketing at Hunsk Engines, is determined to bring the motorcycle maker back to its roots. He says it's not enough to project authenticity to customers--employees must personally subscribe to the brand's values. Should the company's CEO support Marty's "real deal" vision? Five experts comment on this fictional case study in R0803A and R0803Z. Bruce Weindruch, the founder and CEO of the History Factory, says that an aut...Starting at €8.20
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Authenticity: Is It Real or Is It Marketing (HBR Case Study)
Weinberger, DavidArticle HBS-R0803X-ELeadership and People ManagementMarty Echt, the new head of marketing at Hunsk Engines, is determined to bring the motorcycle maker back to its roots. He says it's not enough to project authenticity to customers--employees must personally subscribe to the brand's values. Should the company's CEO support Marty's "real deal" vision? Five experts comment on this fictional case study in R0803A and R0803Z. Bruce Weindruch, the founder and CEO of the History Factory, says that an aut...Starting at €8.20
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The Process of People Assessment
Martí, Carlos; Gómez, Sandalio; García Prat, AntoniTechnical Note DPN-52-ELeadership and People ManagementStarting at €8.20
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Saint Gobain Montblanc (A)
Martí, Carlos; Gómez, SandalioCase DPO-26-ELeadership and People ManagementThe Saint-Gobain group set up a new factory in the Tarragona town of Montblanc. A working committee created for this purpose must design the new factory's strategy, structure, productive and organizational processes and human resources policies. The case focuses on the design of the model that the human resources policies will be based on.Starting at €8.20