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Apple A
Mary M. Crossan; William T. WatsonCase IVEY-9B12M027-EEntrepreneurship, Leadership and People Management, StrategyThe Apple A and B cases provide two different perspectives on the evolution of the computer and electronics firm Apple and are designed to evoke debate about models of strategy, organization, and leadership. The A case presents the story of Apple from a hindsight rational analytic perspective in which students are able to apply a variety of models about strategy, organization, leadership, and innovation. The B case presents a more nuanced, critic...Starting at €8.20
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Enbridge Michigan Oil Spill: Patrick Daniel's Challenge (B)
Gerard Seijts; William T. WatsonCase IVEY-9B12C040-ELeadership and People ManagementThis is a supplement to Enbridge Michigan Oil Spill: Patrick Daniel's Challenge (A), 9B12C039.Starting at €5.74
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Apple B
Mary M. Crossan; William T. WatsonCase IVEY-9B12M028-EEntrepreneurship, Leadership and People Management, StrategyThis case is a supplement to Apple A.Starting at €8.20
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Apple A (Spanish version)
Mary M. Crossan; William T. WatsonCase IVEY-9B12MS027Entrepreneurship, Leadership and People Management, StrategyThe Apple A and B cases provide two different perspectives on the evolution of the computer and electronics firm Apple and are designed to evoke debate about models of strategy, organization, and leadership. The A case presents the story of Apple from a hindsight rational analytic perspective in which students are able to apply a variety of models about strategy, organization, leadership, and innovation. The B case presents a more nuanced, critic...Starting at €8.20
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Leadership at Research in Motion
Charlice Hurst; William T. WatsonCase IVEY-9B13C019-ELeadership and People Management, StrategyTwo people with opposing skills – business management and marketing on the one hand and technological know-how on the other – are joint chief executive officers of a market-leading smartphone manufacturer. Their leadership styles, decision-making and relationship with each other are paramount from the company’s inception, through its rise, its response to mounting competition and the period of declining performance that followed. Conflicting poin...Starting at €8.20
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Apple B (Spanish version)
Mary M. Crossan; William T. WatsonCase IVEY-9B12MS028Entrepreneurship, Leadership and People Management, StrategyThis case is a supplement to Apple A.Starting at €8.20
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Avid Life (B)
Gerard Seijts; William T. WatsonCase IVEY-9B12C004-EEntrepreneurship, Finance, Leadership and People ManagementThis case is a supplement to Avid Life (A).Starting at €5.74
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Motivating Through Metrics (Spanish version)
Reichheld, Fred; Rogers, PaulArticle HBS-F0509CLeadership and People ManagementTo get frontline employees to work as a team, solicit performance rankings from customers and employees, not bosses.Starting at €8.20
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Who Has the D? How Clear Decision Roles Enhance Organizational Performance (Spanish version)
Rogers, Paul; Blenko, MarciaArticle HBS-R0601DLeadership and People ManagementAlign decision roles with the most important sources of value, make sure that decisions are made by the right people at the right levels of the organization, and let the people who will live with the new process help design it.Starting at €8.20
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La organización impulsada por las decisiones
Blenko, Marcia W.; Mankins, Michael C.; Rogers, PaulArticle HBS-R1006BLeadership and People ManagementCEOs tienden a creer que la estructura empresarial está estrechamente ligada al rendimiento, así que tiene sentido que la mitad de casi todos los directores generales reorganizar sus empresas durante sus dos primeros años en el trabajo. Pero Marcia W. Blenko, Michael C. Mankins, y Paul Rogers, de Bain & Company informe en el que de 57 reorganizaciones que estudiaron entre 2000 y 2006, menos de un tercio de la sierra mejora significativa del rendi...Starting at €8.20