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The Flint, Michigan Sit-Down Strike, Teaching Note
Stanton, Christopher; Nicholas, TomTeaching Note HBS-818107-ETeaching note for case 817005.Starting at €0.00
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Social selling: la influencia de la redes sociales en la venta
Chiesa de Negri, Cosimo; Morales, LaiaTechnical Note MN-395Innovation and Change, Leadership and People Management, StrategyEn estos últimos años, estamos viviendo una acelerada transformación en muchos aspectos de nuestra vida profesional y personal. Esto se debe, en gran parte, a la incorporación de las nuevas tecnologías en nuestra rutina diaria. Vivimos en un entorno de cambio constante en el que hemos modificado nuestra manera de comunicarnos, de comportarnos, de relacionarnos, de interactuar o de informarnos, y todo ello, a un ritmo vertiginoso. Aun así, según ...Starting at €8.20
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The Ice King
Nicholas, TomCase HBS-808094-EEntrepreneurshipProvides an opportunity to examine the risk-reward tradeoff and the travails of entrepreneurial venturing in the nascent U.S. economy. Traces the origins and development of Frederic Tudor's Ice Company, a business which developed during the 19th century to hack chunks of ice from New England freshwater ponds and transport it by ship for sale around the globe. Explores how Tudor managed operations in ports as far flung as New Orleans, Charleston, ...Starting at €8.20
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Maidenform Bras
Nicholas, TomCase HBS-808095-EEntrepreneurshipUses Ida Rosenthal's entrepreneurship in brassieres to explore how economic, social, and demographic changes reshaped gender and business enterprises in early- to mid-20th century America. It shows the importance of timing and geography to Rosenthal's new firm in New York City, as well as the significance of her own entrepreneurial agency. Explores the challenges Rosenthal faced in defining products, consumers, and the company's image in an envir...Starting at €8.20
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Control Data Corporation and the Urban Crisis
Nicholas, TomCase HBS-808096-EControl Data Corporation is considering its response to the assassination of renowned civil rights activist Martin Luther King. Four months prior, William Norris, president of the Minneapolis-based computer firm had already committed to building a plant in a low-income area of Minneapolis, but with pressure rising on businesses to respond to inner-city needs and increase minority hiring, Norris urges the company to consider building yet another i...Starting at €8.20
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The Travails of Rubber: Goodyear or Badyear
Nicholas, TomCase HBS-808118-EEntrepreneurshipExplores the reason why Charles Goodyear, inventor of rubber vulcanization, was unable to profit from his discovery despite securing international property rights over his invention through a patent in 1844. Considers the utility of patents as an incentive for innovators in light of international industrial espionage associated with Goodyear's idea and international differences in patent laws. Also examines commercialization strategies based on G...Starting at €8.20
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Maiden in America, Teaching Note
Nicholas, TomTeaching Note HBS-810056-EEntrepreneurshipTeaching Note for [808095].Starting at €0.00
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Trouble with a Bubble, Teaching Note
Nicholas, TomTeaching Note HBS-810063-EEntrepreneurshipTeaching Note for [808067].Starting at €0.00
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Neoprene
Nicholas, Tom; Tamega Fernandes, FelipeCase HBS-810084-EIn 1931, during one of the worst economic crises in US history, Du Pont announced the discovery of an innovative rubber synthetic product - neoprene. Yet at the time of the announcement, Du Pont did not have any neoprene to sell. Manufacturing facilities were still being erected and production remained at laboratory scale. Rubber synthetics had been developed in Russia, Germany and even in the United States before, but large scale production had ...Starting at €8.20
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Narragansett Brewing Company
Nicholas, Tom; Marshall, Lindsey; Miller, CharlesCase HBS-811028-EEntrepreneurshipMark Hellendrung, CEO of Narragansett Brewing Company, is deciding whether to partner with a local television station for the upcoming NHL Winter Classic outdoor hockey game between New England's own Boston Bruins and the Philadelphia Flyers at Fenway Park. He had purchased the trademark of the historic New England-based company, Narragansett Beer, four years earlier in 2005. The hockey game offered the company an opportunity to expose millions o...Starting at €8.20