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Putting the Service-Profit Chain to Work (HBR Classic) (Spanish version)
Heskett, James L.; Jones, Thomas O.; Loveman, Gary W.; Sasser, W. Earl, Jr.; Schlesinger, Leonard A.Article HBS-R0807LService and Operations Managementinvestment in people, technology that supports frontline workers, revamped recruiting and training practices, and compensation linked to performance. They also express a vision of leadership in somewhat unconventional terms, referring to an organization's "patina of spirituality" and the "importance of the mundane." In this article, Heskett, Jones, Loveman, Sasser, and Schlesinger take a close look at the links in the service-profit chain, which...Starting at €8.20
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Taco Bell Corp. (Spanish Version)
Schlesinger, Leonard A.; Hallowell, RogerCase HBS-602S03Service and Operations ManagementJohn Martin, director general de Taco Bell, trae a la compañía en línea con sus competidores a través de un cambio gradual durante la década de 1980. A principios de 1990, que adopta enfoques innovadores para mejorar los niveles de servicio al tiempo que reduce los precios, proporcionando una clara ventaja competitiva. Ilustra el poder del pensamiento innovador en una industria de servicios y demuestra la importancia de un enfoque coordinado y ho...Starting at €8.20
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Addiopizzo - Teaching Note: Mafia, Anti-Mafia or Hiding in the Grey Area
Vaccaro, Antonino; Ribera, AlbertoTeaching Note BET-5-EBusiness Ethics and Corporate Social ResponsibilityThis teaching note discusses the Addiopizzo case study. It is a relatively flexible case that can be used in several courses, for example, business ethics, corporate social responsibility, leadership, entrepreneurship, small and medium-size business management, and geopolitics.Starting at €0.00
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Real Club Deportivo Espanyol de Barcelona: Football Under the Shadow of the Pandemic
García Pont, Carlos; Rosenberg, MikeCase ASN-85-EDecision Analysis, MarketingDue to the outbreak of Sars-CoV-2, Spain's professional football teams were barred from playing and even training in the Spring of 2020. The Management of one of the clubs, El Espanyol, needs to decide if it should lower the player's salaries using a government-sponsored mechanism during the emergency.Starting at €8.20
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Omneya Farag: From Cairo to Seattle
Ribera, AlbertoCase DPO-231-ELeadership and People ManagementA young Egyptian software specialist, who works in the Cairo office of a multinational, moves to Seattle to assist in solving some technical problems for which she is amply qualified. The case describes the interaction between the young Egyptian worker and the team in the U.S. (including another expatriate, a Brazilian), and the various styles of assertiveness.Starting at €8.20
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Pulled by New Life
Ribera, AlbertoCase DPO-175-ELeadership and People ManagementA 36-year old manager employed by a big international investment bank feels quite frustrated with his job. Unexpectedly his wife learns that she is going to give birth to their first child. From being trapped by the stressful situation he changes his internal attitude towards the future. The case includes a letter he writes to his unborn baby where he expresses his views and feelings, his motivation and his values.Starting at €8.20
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Lamb or Lion
Ribera, AlbertoCase DPO-174-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementReflections from a young manager on his first ten months of work after graduating from an MBA course. He is employed by an international consulting firm, expatriated in Hong Kong but managing projects in Seoul. He describes the impact of these months of work on his motivation and values.Starting at €8.20
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Working Hard, Playing Hard
Arvanitou, S.; Ribera, AlbertoCase DPO-83-EKnowledge and Communication, Leadership and People ManagementThe central character is a former MBA student who feels skeptical after observing the lifestyles that some of his former classmates are leading. He thinks that many of them are so overwhelmed by the will power to achieve their goals that they have the problem of not knowing how to relax (leisure needs to be productive and efficient for them). He is also thinking of the life style many of his classmates led during the MBA (mainly immature) and th...Starting at €8.20
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SmileDirectClub: Better is Better
Schlesinger, Leonard A.; Sesia, AldoCase HBS-320016-EStrategyStarting at €8.20
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The Dream Team (B): Second term as a milestone
Pathak, Richa; Ribera, AlbertoCase DPO-235-ELeadership and People ManagementThis is part B of a case that narrates the story of two teams within the MBA class. The incidents described in this part occur in the second term of the MBA. The case is intended for focusing on developing team-building skills, to discuss how the members could have approached stressful situations in better ways.Starting at €5.74