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Social selling: la influencia de la redes sociales en la venta
Chiesa de Negri, Cosimo; Morales, LaiaTechnical Note MN-395Innovation and Change, Leadership and People Management, StrategyEn estos últimos años, estamos viviendo una acelerada transformación en muchos aspectos de nuestra vida profesional y personal. Esto se debe, en gran parte, a la incorporación de las nuevas tecnologías en nuestra rutina diaria. Vivimos en un entorno de cambio constante en el que hemos modificado nuestra manera de comunicarnos, de comportarnos, de relacionarnos, de interactuar o de informarnos, y todo ello, a un ritmo vertiginoso. Aun así, según ...Starting at €8.20
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Leadership and the Psychology of Turnarounds (Spanish version)
Kanter, Rosabeth MossArticle HBS-R0306CLeadership and People ManagementTurnaround champions--those leaders who manage to bring distressed organizations back from the brink of failure--are often acclaimed for their canny financial and strategic decision making. But having studied their work closely, Harvard Business School's Rosabeth Moss Kanter emphasizes another aspect of their achievement. These leaders reverse the cycle of corporate decline through deliberate interventions that increase the level of communication...Starting at €8.20
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The Classic Traps (Spanish version)
Kanter, Rosabeth MossArticle HBS-R0611CStrategyThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Never a fad, but always in or out of fashion, innovation gets rediscovered as a growth enabler every half dozen years. Too often, grand declarations about innovation are followed by mediocre execution that produces anemic results, and innovation groups are quietly ...Starting at €8.20
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La transformación de los gigantes
Kanter, Rosabeth MossArticle HBS-R0801BStrategyEste artículo incluye una vista previa de una página que resume rápidamente las ideas clave y proporciona una visión general de cómo los conceptos funcionan en la práctica, junto con sugerencias para la lectura adicional. Las grandes corporaciones durante mucho tiempo han sido vistos como pesado, inflexible y burocrático - ni idea y sobre los acontecimientos mundiales. Sin embargo, recientemente algunas multinacionales parecen estar transformándo...Starting at €8.20
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Where Are You on Your Journey?: Becoming the Great Boss You Want to Be
Hill, Linda A.; Lineback, KentBook Chapter HBS-7308BC-EStrategyAre you a good boss, striving to become a great one? According to authors Linda Hill and Kent Lineback, becoming a great boss is a journey of years-not weeks or months-that requires you to master three imperatives: manage yourself, manage your network, anStarting at €8.20
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I'm the Boss!: Don't Depend on Your Formal Authority-Why Recognizing the Benefits and Pitfalls of Power Is Essential to Being a Great Boss
Hill, Linda A.; Lineback, KentBook Chapter HBS-7310BC-EKnowledge and CommunicationMany managers take an authoritarian "do this, do that" approach with their people-not necessarily because they want to be controlling, but because they believe exercising authority is the most efficient way to get results. What approach do you take with the people you manage? In this chapter, authors Linda Hill and Kent Lineback explore the nature of formal authority-what it is, the common misconceptions about it, what its limitations are, and wh...Starting at €8.20
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Can People Trust You?: Influence Begins with Trust-Why Earning the Trust of Others Is Key to Becoming a Great Boss
Hill, Linda A.; Lineback, KentBook Chapter HBS-7315BC-EKnowledge and CommunicationWhat's it like to work for you? How do people experience you, especially in tense situations? Do they know they'll be treated fairly, supportively, and with respect? Or are they always on their guard, wondering how you'll respond to everyday problems? In this chapter, authors Linda Hill and Kent Lineback explain why the kind of person you are directly affects the people you manage-the quality of the work they do, their level of care and commitmen...Starting at €8.20
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Understand the Reality of Your Organization: You Need Influence to Make Your Team Effective-Why Engaging the Larger Organization Is Imperative to Becoming a Great Boss
Hill, Linda A.; Lineback, KentBook Chapter HBS-7316BC-EStrategyHow savvy are you about organizations? If you're naturally inclined to seek out partners and create coalitions, you're lucky, because the failure to work effectively in organizations can derail your journey to becoming a great boss. In this chapter, authoStarting at €8.20
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Define the Future: Manage for a World of Change-Why Leading Toward the Future Is Imperative to Becoming a Great Boss
Hill, Linda A.; Lineback, KentBook Chapter HBS-7322BC-EStrategyDo you and the people you lead know where you're going? Have you defined a clear purpose and the goals you must achieve along the way? Do you keep your purpose and goals constantly in mind as you carry out your everyday work? Leading toward the future isStarting at €8.20
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Through Your Daily Work: Bring the 3 Imperatives into Your Everyday Activities-How a Great Boss Achieves the 3 Imperatives Every Day
Hill, Linda A.; Lineback, KentBook Chapter HBS-7328BC-EStrategyHow do you spend your time as a manager? Do you carefully plan what you'll do and do what you planned? Or do you find that much of your time is taken up with unplanned events that send you spiraling off in unexpected directions? The reality of managementStarting at €8.20