Cravia: Launching High Growth Ventures in the Middle East

Walid Hajj (HBS '95), CEO of Dubai-based restaurant franchising company Cravia considers how best to expand his business in the fast-growing Gulf region. Should he add more American brands, expand to nearby countries, or open more of his current lineup of restaurants?
Collection: HBSP (USA)
Ref: HBS-315049-E
Format: PDF
Number of pages: 24
Publication Date: Nov 14, 2014
Language: English
Review date: Jul 16, 2019

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Walid Hajj (HBS '95), CEO of Dubai-based restaurant franchising company Cravia considers how best to expand his business in the fast-growing Gulf region. Should he add more American brands, expand to nearby countries, or open more of his current lineup of restaurants?
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Year: 2014
Geographic Setting: Middle East;United Arab Emirates
Industry Setting: Beverages; Food; Food & Beverage

Cravia: Launching High Growth Ventures in the Middle East

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"Cravia: Launching High Growth Ventures in the Middle East"