Credit Where Credit is Due: The Latino Community Credit Union
Five years after its launch, the Latino Community Credit Union had made remarkable progress, garnering 40,000 members and $22 million in assets. More extraordinary was the LCCU’s customer base: Hispanic immigrants, many of them undocumented. The credit union’s next bold step was to consider introducing credit cards for their customers. The question was how to make it work.
Collection: Darden University of Virginia (USA)
Ref: DARDEN-ENT-0104-E
Format: PDF
Number of pages: 12
Publication Date: Dec 31, 2008
Language: English
Description
Five years after its launch, the Latino Community Credit Union had made remarkable progress, garnering 40,000 members and $22 million in assets. More extraordinary was the LCCU’s customer base: Hispanic immigrants, many of them undocumented. The credit union’s next bold step was to consider introducing credit cards for their customers. The question was how to make it work.
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Industry Setting: Banking/Finance/Insurance
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"Credit Where Credit is Due: The Latino Community Credit Union"
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