Distribution at American Airlines (C)

  • Reference: HBS-913034-E

  • Number of pages: 2

  • Publication Date: Mar 19, 2013

  • Fecha de edición: May 17, 2013

  • Source: HBSP (USA)

  • Type of Document: Case

  • Industry Setting: Airlines

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Description

Presents 2011-2012 updates to American's distribution strategy including new challenges and disputes. [Supplement for case 909035]

Keywords

Distribution Negotiation Strategy