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Case

DVM Capital AG

By Nueno, Pedro

Entrepreneurship

DVM Capital AG is a newly created company selling private banking services to the Turkish community in Germany. In March 2003 the company's board of directors is considering a choice between two growth options: rapidly expand the branch network in order to attract large numbers of small investors, or concentrate on providing a higher level of service to a smaller number of high-potential customers.

Collection: IESE (España)

Ref: E-58-E

Format: PDF

Number of pages: 6

Publication Date: Jun 20, 2003

Language: English, Spanish

Description

Year: 2003

Geographic Setting: Alemania

Learning Objective

Growth stage of a new company.

DVM Capital AG

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DVM Capital AG

Description

Learning Objective

DVM Capital AG

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