Fernando Losada at Freixenet
The case provides material for an analysis of the growth of the cava sector in Spain and of the Freixenet company, as also of the impact of the state of the Spanish economy on the sector and on Freixenet's sales in the domestic market.
Collection: IESE (España)
Ref: AD-261-E
Format: PDF
Number of pages: 3
Publication Date: Apr 25, 2001
Language: English, Spanish
Description
The case provides material for an analysis of the growth of the cava sector in Spain and of the Freixenet company, as also of the impact of the state of the Spanish economy on the sector and on Freixenet's sales in the domestic market.
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Year: 2000
Geographic Setting: España
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"Fernando Losada at Freixenet"
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