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Case

George's T-Shirts

By Frey, Sherwood C. Jr. / Pfeifer, Phillip E.

Decision Analysis

George Lasiter sells special-events T-shirts and must decide how many to order for an upcoming concert. He has high, medium, and low estimates of both concert attendance and the percentage of attendees who will want a shirt. In addition, he has assessed the relative likelihoods of each estimate. The case can be used to introduce or reinforce the fundamental issues surrounding decision making under uncertainty.

Collection: Darden University of Virginia (USA)

Ref: DARDEN-QA-0346-E

Format: PDF

Number of pages: 2

Publication Date: Apr 5, 1986

Language: English

Review date: Feb 1, 1994

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Description

Industry Setting: Retail

George's T-Shirts

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George's T-Shirts

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George's T-Shirts

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