Guíate por los datos y ofrecerás la mejor experiencia

By Martínez de Albéniz, Victor / Abhishek Deshmane / Ali Aouad

Si identificas y usas bien los datos de los que dispones, podrás saber de antemano qué impacto tendrán los cambios que realices en el recorrido de tu cliente. Sigue estos consejos, basados en un experimento llevado a cabo en el Museo Van Gogh para aumentar el compromiso y satisfacción de sus visitantes.

Collection: IESE (España)

Ref: ART-3451

Format: PDF

Number of pages: 9

Publication Date: Jan 15, 2023

Language: Spanish, English

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Guiate por los datos y ofrecerás la mejor experiencia

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