Harley-Davidson in India (A)

By Palepu, Krishna G. / Lane, David

This case examines how Harley-Davidson has worked to globalize its business by focusing on how CEO Matt Levatich and India country manager Anoop Prakash assess and act on the opportunities and challenges posed by entering the Indian market, and where and how the lessons they learn there are applicable elsewhere both geographically and within Harley-Davidson's organization.

Collection: HBSP (USA)

Ref: HBS-114043-E

Format: PDF

Number of pages: 24

Publication Date: Jun 17, 2014

Language: English

Description

Year: 2012

Geographic Setting: India

Industry Setting: Manufacturing

Harley-Davidson in India (A)

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Harley-Davidson in India (A)

Description

Harley-Davidson in India (A)

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