HotSpotNet Wireless
A small start up, pioneer in deploying wireless Internet access hotspots in hotels must decide on its future. It can merge with another start up with a complemenmtary business but lower growth potential, or keep its existing business model seeking external financing and losing control in the process.
Collection: IESE (España)
Ref: ASN-34-E
Format: PDF
Number of pages: 9
Publication Date: Feb 8, 2006
Language: English, Spanish
Review date: Jul 1, 2013
Description
A small start up, pioneer in deploying wireless Internet access hotspots in hotels must decide on its future. It can merge with another start up with a complemenmtary business but lower growth potential, or keep its existing business model seeking external financing and losing control in the process.
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Year: 2005
Geographic Setting: Alemania
Learning Objective
In the framework of analysis of business decisions, the case can serve to illustrate the analysis of risk vs. potential profitability; it also serves to consider the impact of other factors such as personal financial situation, growth expectations etc.
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