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Case

Martins S/A

By Brandao, G. / Baucells Alibés, Manel

The case sets the problem of reducing distribution costs. Different locations have to be served, but the revenues accrued in each location vary, as well as the distances and the transportation costs.

Collection: IESE (España)

Ref: AD-285-E

Format: PDF

Number of pages: 4

Publication Date: Oct 28, 2003

Language: English

Description

The case sets the problem of reducing distribution costs. Different locations have to be served, but the revenues accrued in each location vary, as well as the distances and the transportation costs.

Year: 2002

Geographic Setting: Brasil

Learning Objective

It challenges the students to solve a 30 city traveling salesmen problem using solver.

Martins S/A

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Martins S/A

Description

Learning Objective

Martins S/A

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