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Case

Prediction Markets at Google

By Coles, Peter A. / Lakhani, Karim R. / McAfee, Andrew

In its eight quarters of operation, Google's internally developed prediction market has delivered accurate and decisive predictions about future events of interest to the company. Google must now determine how to increase participation in the market, and how to best use its predictions.

Collection: HBSP (USA)

Ref: HBS-607088-E

Format: PDF

Number of pages: 21

Publication Date: May 30, 2007

Language: English, Spanish

Review date: Aug 20, 2007

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Description

Year: 2006

Geographic Setting: California

Industry Setting: Software publishing

Prediction Markets at Google

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Prediction Markets at Google

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Prediction Markets at Google

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