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Primedic-Providing Primary Care in Mexico

By Hamermesh, Richard G. / Cuellar, Regina Garcia / Margulies, Lauren

Entrepreneurship

Primedic is a Mexican start-up that aims to deliver affordable primary and preventative healthcare to those at the base of the economic pyramid. The company is about to exhaust its first round of venture capital funding, and the business model has yet to gain traction. How should the business model be changedm and should the venture capitalists continue to fund the company?

Collection: HBSP (USA)

Ref: HBS-811040-E

Format: PDF

Number of pages: 27

Publication Date: Oct 25, 2010

Language: English

Review date: Jul 22, 2011

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Description

Year: 2010

Geographic Setting: Mexico

Industry Setting: Health care services

Primedic-Providing Primary Care in Mexico

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Primedic-Providing Primary Care in Mexico

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