Rational Choice and Managerial Decision-Making
By
Shih, Willy
This note discusses Herbert Simon's notion of bounded rationality: how managers may sometimes make suboptimal choices because of their limited ability to access or process information.
Collection: HBSP (USA)
Ref: HBS-614048-E
Format: PDF
Number of pages: 8
Publication Date: Jan 13, 2014
Language: English
Review date: Nov 2, 2015
What material is included in this case:
Description
This note discusses Herbert Simon's notion of bounded rationality: how managers may sometimes make suboptimal choices because of their limited ability to access or process information.
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Year: Event Year Start:2000
Geographic Setting: Geographic Setting:United States
Industry Setting: Industry Setting:Express delivery
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