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Case

Rural World

By Abando, P. / García-Perrote, J. / Orduna J. / Nueno, Pedro

Entrepreneurship

El caso presenta la actividad y los objetivos de un nuevo proyecto empresarial. Rural World estará dedicada a la organización y comercialización de rutas rurales en España, combinando alojamiento y gastronomía con actividades de ámbito cultural y sociales, a través de agencias de viajes, y enfocada a empresas o particulares.

Collection: IESE (España)

Ref: E-45

Format: PDF

Number of pages: 24

Publication Date: Sep 6, 2001

Language: Spanish

Description

Year: 2001

Geographic Setting: España

Learning Objective

Ejemplo de un Business Plan.

Rural World

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Rural World

Description

Learning Objective

Rural World

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