ScriptBook

The case study illustrates a situation where in which a company must decide whether or not to produce a new movie. The case study deals with the uncertainty surrounding this decision and some of the artificial intelligence techniques used to predict a movie's movie's success.
Collection: IESE (España)
Ref: AD-373-E
Format: PDF
Number of pages: 8
Publication Date: Mar 18, 2020
Language: English, Spanish

Description

The case study illustrates a situation where in which a company must decide whether or not to produce a new movie. The case study deals with the uncertainty surrounding this decision and some of the artificial intelligence techniques used to predict a movie's movie's success.
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Year: 2020

ScriptBook

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"ScriptBook"