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Siemens AG: Global Development Strategy (A) (Spanish Version)

By Thomke, Stefan / Nimgade, Ashok

Describe cómo Siemens, el gigante de la ingeniería eléctrica alemana, ha desarrollado y gestiona I + D global en su gran Información y Redes de Comunicaciones división (ICN). En 1994, Siemens abrió su centro de Bangalore (India), que ahora se ha convertido en uno de sus mayores centros regionales de desarrollo fuera de Alemania. Con Bangalore pidiendo una mayor independencia y autonomía de gestión de recursos, la alta dirección tiene que decidir cómo las actividades en la India encajan en su estrategia de desarrollo global. Esta tensión se desarrolla en un proyecto de software grande conducido por los desarrolladores de Bangalore, en el que un aumento de la autonomía proyecto también da lugar a graves problemas técnicos de Siemens en la industria de equipos de telecomunicaciones orientada a la calidad.

Collection: HBSP (USA)

Ref: HBS-604S22

Format: PDF

Number of pages: 29

Publication Date: Oct 16, 2001

Language: Spanish

Review date: Mar 18, 2002

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Description

Year: 2000

Industry Setting: Telecommunications

Siemens AG: Global Development Strategy (A) (Spanish Version)

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Siemens AG: Global Development Strategy (A) (Spanish Version)

What material is included in this case:

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Siemens AG: Global Development Strategy (A) (Spanish Version)

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