Singapure National Kidney Foundation
The NKF in Singapore has been very successful in fundraising and supporting its main beneficiaries: patients with kidney diseases. Under the leadership of its CEO it has achieved excellent levels in the areas of fundraising, marketing, patient care and so on. It has even been able to extend its support to children's diseases. However recent criticisms in the press about a business deal with an insurance company and the high level of reserve funds lead the managers and board members to question the best way to proceed and communicate with donors.
Collection: IESE (España)
Ref: P-1090-E
Format: PDF
Number of pages: 19
Publication Date: Nov 23, 2009
Language: English
Description
The NKF in Singapore has been very successful in fundraising and supporting its main beneficiaries: patients with kidney diseases. Under the leadership of its CEO it has achieved excellent levels in the areas of fundraising, marketing, patient care and so on. It has even been able to extend its support to children's diseases. However recent criticisms in the press about a business deal with an insurance company and the high level of reserve funds lead the managers and board members to question the best way to proceed and communicate with donors.
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Year: 2004
Geographic Setting: Singapur
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