The Procter & Gamble Company and the Biggest Corporate Proxy Fight in US Corporate History - Teaching Note

  • Reference: IVEY-W29885-E

  • Year: 2020

  • Number of pages: 7

  • Geographic Setting: Singapore

  • Publication Date: Aug 25, 2022

  • Source: Ivey Business School (Canada)

  • Type of Document: Teaching Note

  • Industry Setting: Finance and Insurance;

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Description

Teaching note for product W29884.

Learning Objective

This case can be used in programs at the introductory undergraduate, advanced undergraduate, graduate, and executive levels. It is particularly relevant for information systems, strategy, and general management courses. Students can step into the shoes of the case protagonist and develop an action plan for the bank. The case provides an opportunity for students to explore the trade-offs in developing a digitalization strategy for a large organization in the financial services sector. After working through the case and assignment questions, students will be able to do the following: ·Examine the financial, operational, and strategic implications of a digitalization initiative in a large financial institution. ·Recognize the outcomes of such an initiative. ·Identify potential sources of value creation in a customer-centric organization. ·Prepare an action plan for a large financial institution implementing a digitalization initiative.

Keywords

COVID-19 Customer Centre digitalization