Abbey Road Studios (B) - Teaching Note

By García-Castro, Roberto

Decision Analysis

This case analyzes the option value of investing in the production and commercialization of an artist's second album. It briefly covers current facts about the music industry, including digital distribution, the emergence of new models, and the transformation of traditional record studios.

Collection: IESE (España)

Ref: ADT-37-E

Format: PDF

Number of pages: 12

Publication Date: Feb 6, 2017

Language: English

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Description

Year: 2016

Geographic Setting: Reino Unido

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Abbey Road Studios (B) - Teaching Note

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