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Supplementary Case

Abbey Road Studios (B)

By García-Castro, Roberto

Decision Analysis

This case analyzes the option value of investing in the production and commercialization of an artist's second album. It briefly covers current facts about the music industry, including digital distribution, the emergence of new models, and the transformation of traditional record studios.

Collection: IESE (España)

Ref: AD-358-E

Format: PDF

Number of pages: 2

Publication Date: Sep 1, 2017

Language: English, Spanish

Review date: Oct 15, 2020

What material is included in this case:

Teaching Note Exclusive professors

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Description

Year: 2016

Geographic Setting: Reino Unido

Learning Objective

The case can be used in decision analysis courses to introduce decision trees, simulation and option valuation.

Abbey Road Studios (B)

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Abbey Road Studios (B)

What material is included in this case:

Description

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Abbey Road Studios (B)

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