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    Airbus vs. Boeing (A) (Spanish version)

    Casadesus-Masanell, Ramon ; Mitchell, Jordan ; Voigt, Erich Alexander

    • Reference: HBS-708S01

    • Year: 1992

    • Number of pages: 20

    • Geographic Setting: Europe;United States

    • Publication Date: Sep 19, 2006

    • Source: HBSP (USA)

    • Type of Document: Case

    • Industry Setting: Aircraft;Airlines;Apparel accessories;Manufacturing

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    Description

    Looks at the development of the competitive actions between Airbus and Boeing from 1992 to 2006. Begins with the question of whether Airbus and Boeing should collaborate on the development of a VLCT (Very Large Commercial Transport) or whether Airbus should develop their own. The case series moves through to the events thereafter of Airbus' decision to pursue the A380 and Boeing's decision relating to developing a stretch 747.

    Keywords

    Agile software development Business conditions Business Models Competition Coopetition Decision making Game theory Incubators Production processes Software development Strategic alliances Strategic analysis Transportation planning