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IESE (España)
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Boeing 737 (C)
Samila, Sampsa; Wehrheim, David; Biquez Talayero, Jesús; Baeza, AntoniaCase SM-1729-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Innovation and Change, StrategyThese cases describe how Boeing handled the situation of their 737 airplane. Designed in the 1960s, it was difficult to update with current engines in the 2010s. Faced with high competitive pressure, Boeing opted for shortcuts and created the 737Max, which had two accidents and was grounded worldwide.Starting at €5.74
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Boeing 737 (A): Developing The Best-Selling Airplanes of Tomorrow
Samila, Sampsa; Wehrheim, David; Biquez Talayero, Jesús; Baeza, AntoniaCase SM-1727-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Innovation and Change, StrategyThese cases describe how Boeing handled the situation of their 737 airplane. Designed in the 1960s, it was difficult to update with current engines in the 2010s. Faced with high competitive pressure, Boeing opted for shortcuts and created the 737Max, which had two accidents and was grounded worldwide.Starting at €8.20
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Uber: El futuro de la movilidad
Samila, Sampsa; Wehrheim, David; Biquez Talayero, JesúsCase SM-1721Business Ethics and Corporate Social Responsibility, Entrepreneurship, Innovation and Change, StrategyEste caso describe la evolución de Uber y su situación en el momento de la OPI, en la primavera de 2019. El caso permite una rica discusión sobre la economía de plataforma y, en concreto, sobre el multihoming y los costes de cambiar por ambas partes, señalando los graves límites del potencial de rentabilidad del modelo. Además, hay material para debatir sobre cómo cambiarían la economía la regulación de la relación laboral con los conductores y l...Starting at €8.20
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El futuro de las finanzas
Giné, Mireia; Antón, Miguel; Eufinger, Christian; Cowton, ChristopherDossier DOS-38FinanceDiez años después del inicio de la crisis que azotó el sistema financiero mundial, asistimos a la reconfiguración del sector. Descubre las claves para sacar el máximo partido de las finanzas del futuro.Starting at €15.00
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Uber: The Future of Mobility
Samila, Sampsa; Wehrheim, David; Biquez Talayero, JesúsCase SM-1721-EBusiness Ethics and Corporate Social Responsibility, Entrepreneurship, Innovation and Change, StrategyThis case describes the evolution of Uber and its situation at the time of its IPO in the spring of 2019. This case allows a rich discussion of platform economics and, in particular, about multihoming and switching costs on both sides, pointing towards severe limits on the potential profitability of the model. Furthermore, there is material for discussion on how the regulation of the relationship with drivers, as well as the emergence of autonomo...Starting at €8.20
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Boeing 737 (B)
Samila, Sampsa; Wehrheim, David; Biquez Talayero, Jesús; Baeza, AntoniaCase SM-1728-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Innovation and Change, StrategyThese cases describe how Boeing handled the situation of their 737 airplane. Designed in the 1960s, it was difficult to update with current engines in the 2010s. Faced with high competitive pressure, Boeing opted for shortcuts and created the 737Max, which had two accidents and was grounded worldwide.Starting at €5.74
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En busca del banquero virtuoso
Cowton, ChristopherArticle ART-3202Business Ethics and Corporate Social Responsibility, FinanceA pesar de que algo se ha avanzado en los últimos diez años, los mecanismos introducidos para prevenir otra crisis financiera global olvidan aspectos tan importantes como la cultura corporativa o la conducta individual. Por ejemplo, aún carecemos de una definición consensuada de qué es un buen banco o un buen banquero. Christopher Cowton invita a los profesionales de la banca a revisar sus valores y relaciones con los grupos de interés para encon...Starting at €8.20
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In Search of the Virtuous Banker
Cowton, ChristopherArticle ART-3202-EBusiness Ethics and Corporate Social Responsibility, FinanceDespite some progress over the past 10 years, the controls put in place to prevent another global financial crisis fail to address two key concerns: corporate culture and individual character. There's still a lot of work to be done to define and agree what makes a good bank as well as a good banker. The author, an internationally recognized scholar in business and financial ethics, believes a return to the ancient moral philosophy of virtue ethic...Starting at €8.20
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The Future of Finance
Giné, Mireia; Antón, Miguel; Eufinger, Christian; Cowton, ChristopherDossier DOS-38-EFinanceOn the 25th anniversary of the Center for International Finance, this dossier reflects on the big ideas shaping the future.Starting at €15.00