This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
IESE (España)
-
Equitel: The Battle for Mobile Money in Kenya (French Version)
Mazzacani, Giovanni Maria; Lago, AlejandroCase P-1153-FRFinance, StrategyThe case describes the competitive situation in the telecom and mobile money industry in Kenya after 2014. It also presents the strategic options for Equity Bank, the largest retail bank in Kenya, to enter the market as a mobile virtual network operator (MVNO) and challenge the dominant position of Safaricom, the homegrown dominant operator. The entrance of Equity Bank (considered "another 500-pound gorilla") could mean a newly competitive landsc...Starting at €8.20
-
Baby Dolls. Move to China (French Version)
Martínez Abascal, Eduardo; Aguirreamalloa Arizaga, Javier; Rosique M.Case F-870-FRFinanceA doll manufacturer, with strong seasonal sales concentrated between October and December, is considering moving its production to China. The consequences of this decision for the P&L account and balance sheets, as well as for the rest of the organization - sales, strategy, production, finance, staff, etc. - need to be analyzed.Starting at €8.20
-
ET&T Co. Lucca's Decision (A) (French Version)
Susaeta Erburu, Lourdes; Pin Arboledas, José RamónCase DPO-77-FRLeadership and People ManagementThe objective of this case study is to describe the conflicts that can happen between different sectors of a company: the managers at corporate headquarters and the managers of the business units.Starting at €8.20
-
Israel Electric Corporation: Pursuing Cleaner Energy (French Version)
Beaudry, Marcus; Rahnema Alavi, AhmadCase F-928-FRDecision Analysis, Finance, Innovation and ChangeThe Israel Electric Corporation (IEC) has faced some expensive electricity generation situations in the past, often caused by regional political issues. The electrical grid in Israel is well-established, though many portions of it are aging and now too small for some of the regions they serve. When local demand exceeds the transmission line's supply capacity, electricity must be generated locally. Most local generators run off diesel fuel and, be...Starting at €8.20
-
Tesla in the 2020s: Moment of Truth for the "Master Plan" (French Version)
Berrone, Pascual; Caldart, Adrian; Ricart, Joan Enric; Sastre Boquet, IsaacCase SM-1707-FRInnovation and Change, Service and Operations Management, StrategyFounded in 2003, and headed by the admired - and controversial - Elon Musk, in 2020 Tesla had become the automaker with the highest market capitalization, and the global leader of the electric car market. Was this valuation justified? The case presents a panorama of the automotive industry (discussing its main actors, business figures, and business models) before reviewing Tesla's company history in detail. In less than 20 years Tesla had gone fr...Starting at €8.20
-
Olapic on Amazon.com's Cloud (French Version)
Sieber, Sandra; Zamora, Javier; Sek, Tomasz; Goetschi, BeatCase SI-182-FREntrepreneurship, Information Technologies, Innovation and ChangeOn the morning of April 21, 2011, Alex Dantart, CTO of Olapic, was about to run the final testing of his New York-based IT start-up company's new service, uPhoto. The launch date of this innovative photo crowdsourcing service commissioned by Olapic's first corporate client, the newspaper the New York Daily News (NYDN), was slated for the end of April. Although it seemed that the Internet connection was working, Dantart was puzzled when he realize...Starting at €8.20
-
God is Brazilian: Turning Alcohol Into Fuel (French Version)
Giordano, Paola; Sanchez, Felix; Rahnema Alavi, AhmadCase SM-1654-FRDecision Analysis, Innovation and Change, StrategyIn September 1979, while Brazil is treading the uncertain and dangerous waters of an oil crisis that has exacerbated the country's balance of payment, Mario Garnero, the president of the National Association of Automotive Vehicle Manufacturers (ANFAVEA), is desperately looking for an escape to avoid the imminent threat of gasoline rationing and to contain the oil dependency of his country. The idea of developing a local ethanol industry and to pr...Starting at €8.20
-
Introduction to Personnel Management: Rules of thumb (French Version)
Stein, Guido; Cervantes, Ángel; Cuadrado, MartaTechnical Note DPON-121-FRInnovation and Change, Leadership and People Management, StrategyThis technical note aims to acquaint readers with the main personnel management policies found in enterprises. It is intended not to be exhaustive but to serve as a reference for managers in charge of their own teams, regardless of their position or department. It was not written specifically for human resources experts, although they too may find this direct academic approach - reinforced by daily practice - rather useful. The line between arbi...Starting at €8.20
-
The Matrix Organization: Basic Aspects, Problems, Competencies, and Tools (French Version)
Lavezzolo, Sebastián E.; Rodríguez-Lluesma, CarlosTechnical Note DPON-122-FRLeadership and People Management, StrategyThe matrix structure is envisioned as a way to overcome the limitations of functional and divisional organizational models, making the best use of each of them while also avoiding their main flaws. We identify a matrix organization fundamentally by recognizing two or more dimensions, implementing a dual reporting system with responsibilities assigned to functional and production departments, pertaining to customers or markets, where matrix manag...Starting at €8.20
-
Google 2017 (French Version)
Valor Sabatier, JosepCase SI-197-FRInformation Technologies, Innovation and Change, Service and Operations ManagementJohn Cardinal, a senior partner at the investment firm Maccarron, was worried. One of the largest clients he personally managed - who was also a personal friend - had asked Cardinal to buy $1 million of Google shares, a large proportion of the man's family savings. Cardinal thought he owed it to his friend, and himself, to analyze Google in greater depth before letting his longtime pal invest most of his savings in the search-engine giant.Starting at €8.20