This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Default Category
-
Walk the Talk: Managing With Integrity
Fontrodona, Joan; Sanz Fernández, Pablo; Aznar, Enrique; Vaccaro, Antonino; Kleinhempel, MatthiasDossier DOS-27-EBusiness Ethics and Corporate Social ResponsibilityMore than going in the same direction, make sure you're going in the right direction.Starting at €15.00
-
Boosting Engagement & Commitment
García Pont, Carlos; Canales, J. Ignacio; Rothbard, Nancy; Milliken, Frances J.; Tatge, LarisaDossier DOS-29-EInformation Technologies, Knowledge and Communication, Leadership and People ManagementTo the office and beyond! Find inspiration to reach new heights -- personally and professionally -- in this dossier.Starting at €15.00
-
Estrategias para atraer al nuevo consumidor
Villanueva, Julian; Ferrándiz, Luis; Gallo, Iñigo; Townsend, Claudia; Skiera, Bernd; Ringel, Daniel M.Dossier DOS-32Information Technologies, Marketing, Strategy¿Cómo ha cambiado el “viaje del cliente”? ¿De qué manera podemos adaptarnos a la realidad de hoy?Starting at €15.00
-
Strategies to Reach the Changing Consumer (Portuguese Version)
Villanueva, Julian; Ferrándiz, Luis; Gallo, Iñigo; Townsend, Claudia; Skiera, Bernd; Ringel, Daniel M.Dossier DOS-32-PBInformation Technologies, Marketing, StrategyTech is changing how we do business. Break out of your bubble and learn to manage better in a digital age.Starting at €15.00
-
¿Hacia dónde va la globalización? Revisa tu estrategia
Ghemawat, Pankaj; Rosenberg, Mike; Reiche, SebastianDossier DOS-35Leadership and People Management, Service and Operations Management, StrategyNo te dejes llevar por corrientes pasajeras. Los consejos de los profesores del IESE te ayudarán a permanecer con los pies en la tierra.Starting at €15.00
-
Knowledge Beyond Borders
Ariño, Africa; Andreu i Civit, Rafael; Reuer, Jeffrey J.; Devarakonda, Shivaram V.; Moreira, SolonDossier DOS-36-ECorporate Governance, Innovation and Change, StrategyThe resources you need may lie outside your firm. Before stepping out, know what it takes to make alliances work.Starting at €15.00
-
REPORT. El poder de la IA: úsalo para el bien
IESE InsightDossier DOS-42Business Ethics and Corporate Social Responsibility, Information TechnologiesLa inteligencia artificial ofrece abundantes oportunidades para la atención al cliente, la automatización, la predicción y la planificación sostenible de los recursos, pero sigue presente el factor miedo. ¿Cómo pueden los directivos sacar el mayor partido a la IA dándole un uso humano y ético? Incluye entrevistas al emprendedor Philippe Sahli y a la científica de IA Inma Martínez, entre otros expertos y líderes empresariales que participaron en l...Starting at €15.00
-
IESE ON. Lead yourself to lead
Ginebra, Gabriel; Reiche, Sebastian; Neeley, Tsedal; Rosanas, Josep Maria; Andreu i Civit, Rafael; Evangelia Demerouti; Clark, Dorie; IESE InsightDossier DOS-43-ELeadership and People ManagementWhat does it mean to be a good leader? Why should you want to be one, and what point are you at in your journey? Where, ultimately, do you want to go?
Leadership isn't a clearly marked path. It begins with you, with your knowledge of yourself and your ability to reflect on the world around you.
With this collection of articles, we provide the information you need to understand the kind of leader you are today, and the one you co...Starting at €15.00
-
SustainAbilities: understand, align, innovate and commit to building a more sustainable world
IESE InsightDossier 75679Business Ethics and Corporate Social Responsibility, Entrepreneurship, Innovation and Change, Leadership and People ManagementThe time for talk has ended and the time for urgent action is now. And business must take the lead, first by understanding the scale and scope of the challenges ahead, then aligning operations and stakeholders accordingly, innovating bold and ambitious solutions, and making clear, measurable commitments toward a more sustainable world. Featuring interviews with John Elkington, a world authority on sustainable development, and Enric Asuncion, cofo...Starting at €15.00
-
Liderazgo sostenible: entender, alinear, innovar y comprometerse para crear un mundo más sostenible
IESE InsightDossier 75680Business Ethics and Corporate Social Responsibility, Entrepreneurship, Innovation and Change, Leadership and People ManagementEl tiempo de hablar ha pasado, ahora, toca actuar, y las empresas deben tomar la iniciativa. Son importantes desde entender la magnitud y el alcance de los retos que tenemos por delante, hasta alinear en consecuencia las operaciones y grupos de interés, pasando por innovar con soluciones audaces y ambiciosas, para acabar con comprometerse, de manera clara y que se pueda medir, con un mundo más sostenible. Incluye entrevistas con John Elkington, p...Starting at €15.00