Estrategias para atraer al nuevo consumidor

  • Reference: DOS-32

  • Number of pages: 26

  • Publication Date: Mar 17, 2017

  • Source: IESE (España)

  • Type of Document: Dossier

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¿Cómo ha cambiado el “viaje del cliente”? ¿De qué manera podemos adaptarnos a la realidad de hoy?