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And Now What Do We Do?: Management Tensions at IASoft

Reference: ASN-97-E
Year: 2001
Number of pages: 15
Geographic Setting: Alemania
Publication Date: Dec 13, 2022
Source: IESE (España)
Type of Document: Case

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Description

IASoft was founded in March 2001 for the purpose of designing and supplying high-performance IT solutions for the automation of industrial plants. The company was the brainchild of three skilled engineers from different backgrounds who had met through their work. They had detected a market opportunity in high quality customizations and adaptations of standard software packages for sophisticated clients. The CEO of IASoft, now in his 50s, was starting to reconsider his professional future. At his age, it was no longer so easy to find work at his level. This case is based on the case And Now What?, ASN-43-E, from the same authors.

Keywords

Innovation IT Strategy