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Supplementary Case

Baltic Beverages Holding: Competing in a Globalizing World (B)

By Alcacer, Juan / Molander, Rasmus / Mabud, Rakeen

To maximize their effectiveness, color cases should be printed in color. In 1991, Hartwall and Pripps made the decision to found Baltic Beverages Holding (BBH) and invest in the former USSR by buying Estonia's biggest brewery, Saku.

Collection: HBSP (USA)

Ref: HBS-710471-E

Format: PDF

Number of pages: 24

Publication Date: Mar 17, 2010

Language: English

Review date: Feb 26, 2013

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Description

Year: 1991

Geographic Setting: Finland;Sweden

Baltic Beverages Holding: Competing in a Globalizing World (B)

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Baltic Beverages Holding: Competing in a Globalizing World (B)

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