Biocon: Launching a New Cancer Drug in India, Teaching Note

By Gupta, Sunil / Narayandas, Das

Marketing

Teaching Note for [508026].

Collection: HBSP (USA)

Ref: HBS-509039-E

Format: PDF

Number of pages: 13

Publication Date: Jan 14, 2009

Language: English

Description

Teaching Note for [508026].

Year: 2006

Geographic Setting: India

Industry Setting: Biotechnology; Pharmaceuticals

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Biocon: Launching a New Cancer Drug in India, Teaching Note

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