Capital One Financial Corp. (Spanish version)
Designed to explore the structure, implementation, and sustainability of an information-based strategy (IBS) undertaken by Capital One during the 1990s. Particular issues of interest are the impact of mass customization on industry structure, the ability to transfer IBS skills to new sectors, and the impact of the Internet on industry structure and competitor strategies.
Collection: HBSP (USA)
Ref: HBS-702S01
Format: PDF
Number of pages: 34
Publication Date: Aug 9, 2002
Language: Spanish
What material is included in this case:
Description
Designed to explore the structure, implementation, and sustainability of an information-based strategy (IBS) undertaken by Capital One during the 1990s. Particular issues of interest are the impact of mass customization on industry structure, the ability to transfer IBS skills to new sectors, and the impact of the Internet on industry structure and competitor strategies.
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Year: 1988
Geographic Setting: Virginia
Industry Setting: Credit cards; Finance & insurance
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