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IESE Insight. Issue 11. Fourth Quarter 2011
IESE InsightMagazine REV-25-EEconomics, Entrepreneurship, Information Technologies, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategyDouglas T. Hall and Elana R. Feldman (Boston University) encourage companies to help employees pursue their dreams and find meaning in their personal and professional lives. IESE?s Mireia las Heras describes four ways in which companies can drive personal and professional development, based on flexibility, development-oriented relationships, visibility and transparency, and diversity management. Ton Wilthagen (Tilburg University) explains the cre...Starting at €22.00
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IESE Insight. Número 11. Cuarto trimestre 2011
IESE InsightMagazine REV-25Economics, Entrepreneurship, Information Technologies, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategyExisten mejores caminos para gestionar la carrera profesional que los que hemos seguido hasta ahora. Douglas T. Hall y Elana R. Feldman (Universidad de Boston) animan a las empresas a que ayuden a los empleados a alcanzar sus sueños y encuentren un significado a su vida personal y profesional. La profesora del IESE Mireia Las Heras describe varios recursos con los que impulsar el desarrollo profesional y personal en nuestras empresas: flexibilida...Starting at €22.00
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ZBJ: Building a Global Outsourcing Platform for Knowledge Workers (B)
Zhu, Feng; Chen, Weiru; Sun, ShirleyCase HBS-618046-EInformation TechnologiesZBJ.com (ZBJ), an online platform that connects knowledge workers to small and medium-sized enterprises, is China's largest outsourcing platform. Founded by Mingyue Zhu in 2006, ZBJ had grown into a unicorn with 4,000 employees and a daily transaction volume of RMB15 million by 2017. During the company's 11-year history, ZBJ had launched ten transformation campaigns to overcome various challenges by changing its products, operations, and business...Starting at €5.74
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ZBJ: Building a Global Outsourcing Platform for Knowledge Workers (A)
Zhu, Feng; Chen, Weiru; Sun, ShirleyCase HBS-618044-EInformation TechnologiesZBJ.com (ZBJ), an online platform that connects knowledge workers to small and medium-sized enterprises, is China's largest outsourcing platform. Founded by Mingyue Zhu in 2006, ZBJ had grown into a unicorn with 4,000 employees and a daily transaction volume of RMB15 million by 2017. During the company's 11-year history, ZBJ had launched ten transformation campaigns to overcome various challenges by changing its products, operations, and business...Starting at €8.20
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Argo Interactive (A): Surviving in the Roller-Coasting Mobile Industry: A struggling mobile software provider must decide whether to retreat, refocus, or rebrand
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-1-EEntrepreneurship, Information Technologies, Innovation and ChangeThis FocusCase is about a young VC-backed technology company in the UK, trying to turn around from a near-death crisis after their market did not pick up. The company Argo Interactive focused, with their innovative software product, on the newly emerging WAP-market. However, after burning through 14 million pound sterling of venture capital, the market had still not shown any signs of life, and the senior management team needed to make an urgent...Starting at €8.20
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Argo Interactive (A): sobrevivir en el caótico mundo de la telefonía móvil
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-1Entrepreneurship, Information Technologies, Innovation and ChangeEste caso trata sobre una joven compañía tecnológica del Reino Unido respaldada por capital riesgo que trata de recuperarse de una crisis casi definitiva después de que su mercado no funcionase. La compañía Argo Interactive diseñó un innovador producto de software pensando en el emergente mercado WAP. Sin embargo, después de dilapidar 14 millones de libras esterlinas de capital riesgo, el mercado no daba señales de vida y el equipo directivo ten...Starting at €8.20
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Creditas: Redefining Loan Recovery in The Digital Age - Teaching Note
Samrat Gupta, Kaustubh Vyas, Nikita Kishore, Amit Anand TiwariTeaching Note IVEY-W33651-EInformation Technologies, StrategyTeaching note for product W33650.Starting at €0.00
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Attryb: Artificial Intelligence–Driven Website Personalization for Online Sellers - Teaching Note
Sandip Mukhopadhyay; Bikramjit RishiTeaching Note IVEY-W36240-EInformation Technologies, MarketingTeaching note for product W36239.Starting at €0.00
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CropIn Technology Solutions: Farm Management through Digitization - Teaching Note
Tuhin Sengupta; Arunava GhoshTeaching Note IVEY-8B18E018-EInformation TechnologiesTeaching note for product 9B18E018.Starting at €0.00
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Broadband-X: Enterprise Resource Planning Implementation - Teaching Note
Mustafa Fatih YegulTeaching Note IVEY-8B20E021-EInformation TechnologiesTeaching note for product 9B20E021.Starting at €0.00