This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
IESE Insight. Issue 33. Second Quarter 2016
IESE InsightMagazine REV-70-EDecision Analysis, Economics, Information Technologies, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategyFrom infrastructure changes to emerging business models to cybersecurity, this dossier is your survival guide. Marc Sachon explains Industry 4.0 and its implications, so that companies can move to protect their value chains and find new opportunities for growth. Javier Zamora presents a framework to help businesses tap connected data and pinpoint the programmable elements of their value proposition. Elmar Padilla recommends how companies enthusia...Starting at €22.00
-
IESE Insight. Número 33. Segundo trimestre 2017
IESE InsightMagazine REV-70Decision Analysis, Economics, Information Technologies, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategyEl dosier de este número presenta marcos prácticos para entender qué es la industria 4.0, por qué es importante y qué deben hacer las empresas para afrontarla con éxito. Marc Sachon y Javier Zamora, del IESE, abordan las cadenas de valor ciberfísicas, los modelos de negocio programables y sus implicaciones para los trabajadores. Por su parte, Elmar Padilla apunta cómo prevenir, detectar y responder a los ciberataques, una amenaza cada vez más pre...Starting at €22.00
-
Harlequin Enterprises: Assessing e-Books
Rod E. White; Tony S. Frost; Ken MarkCase IVEY-9B14M027-EStrategyHarlequin Enterprises is a well-known publisher of women's fiction and the global leader in series romance fiction. In 2013, e-book penetration of romance fiction has exceeded 50 per cent of unit sales. The vice-president of strategy is trying to make sense of the e-book opportunity and threat. She is wondering what impact e-books would have on Harlequin's business model: its relationship with authors, distributors and competitors.Starting at €8.20
-
Semir's E-Commerce: Success and Exploration
Juan Shan; William Wei; Xiaojia Sunny WangCase IVEY-9B18A019-EMarketing, StrategyZhejiang Semir E-Commerce Co. Ltd., the online subsidiary of Chinese casual clothing company Zhejiang Semir Group Co. Ltd. (Semir), grew continuously from its launch in 2012 to become a main contributor to Semir’s success, contributing approximately 30 per cent of Semir’s annual revenue by 2016. Semir entered the online market relatively late after many competing Chinese clothing manufacturers had already established their presence online. Yet it...Starting at €8.20
-
Hindustan Unilever Mulls Over E-grocery Market Option
Sandeep Puri; Manjusha Subramanian; Abhinav GrandhiCase IVEY-9B15A054-EMarketing, StrategyThe prospect of online grocery (e-grocery) shopping has generated a substantial amount of interest. Many fast-moving consumer goods companies have entered this potential market, and Hindustan Unilever Limited (HUL) is contemplating building its own e-grocery platform. However, e-grocery firms have yet to develop a business model that can consistently deliver profits while also creating value for customers. HUL needs to assess the potential barrie...Starting at €8.20
-
Connor vs. CEO: negociando un despido: Corporate director de la división sudoeste (CEO). Empresa
Stein, Guido; García de Santos, Teresa; Mehta, KandarpCase NEG-31Decision Analysis, Leadership and People Management, StrategyUn alto directivo negocia las condiciones económicas y temporales de su salida de la empresa. La negociación se verá afectada por el cansancio, el malestar y la desconfianza de su jefe.Starting at €8.20
-
Fashion2Go: Just Another Fashion E-Tailer
Aditya Kumar Banerjee; Rajesh PillaniaCase IVEY-9B15M127-EEntrepreneurship, StrategyIn 2014, as large investments poured into the e-commerce space in India, there was a general expectation that the online retail (e-tail) industry was heading toward a consolidation that would squeeze out smaller players. While e-tailers in India focused on following a marketplace model and developing a brand for their online market platforms, fashion2go created a product brand that targeted a very specific segment of young customers. Fashion2go w...Starting at €8.20
-
The Managerial Dilemma of E-Toll Route Implementation in South Africa
Ntoi, Hlompho; Thomas, Lawrence; Vilà, JoaquimCase SM-1643-EDecision Analysis, Innovation and Change, StrategyIn 2007, South African National Roads Agency Ltd (SANRAL) decided to introduce a radical and advanced urban tolling system called the Gauteng Freeway Improvement Project (GFIP). The project entailed the expansion of the province's single-direction three-lane highways to single-direction five-lane routes. Large toll gantries were to be built in order to process usage data as a means of billing users electronically via a strict user pay system. P...Starting at €8.20
-
Loctek: Digital Transformation to a Cross-Border E-business
Lucas Liang Wang; Qing Dai; Martin LockettCase IVEY-W27257-EKnowledge and Communication, StrategyOn July 15, 2021, the founder and chief executive officer (CEO) of Loctek Ergonomic Technology Corp. (Loctek), located in Ningbo, China, was reviewing the mid-year financial report of his company. Loctek was a global leader in manufacturing and exporting office furniture—primarily monitor brackets and height-adjustable desks. Figures in the report portrayed the company’s solid growth in the midst of the global pandemic; the contribution from Loct...Starting at €8.20
-
Daryl McCarthy vs. Audacity Channel (A): Daryl y su abogado
Mehta, Kandarp; Martín, Miguel; Stein, GuidoCase NEG-13Leadership and People Management, StrategyCaso sobre el despido de un directivo de alto nivel y la negociación previa al mismo. El caso puede ser tratado como parte de los ejercicios prácticos de Recursos Humanos sobre el despido directivo o simplemente como un ejercicio de negociación de conflictos. Daryl McCarthy es un alto directivo en la empresa Audacity Channel que termina negociando su despido con la ayuda de su abogado, Raúl, frente a dos representantes de la compañía, Emily y Eth...Starting at €8.20